Responsibilities

• Own Picnic’s social media presence across platforms such as Instagram, LinkedIn, TikTok, and others
• Plan, create, and publish engaging content, including posts, stories, reels, and short-form videos
• Capture and produce content featuring restaurants, office lunches, team moments, and brand storytelling
• Maintain a consistent posting cadence and content calendar
• Continuously brainstorm new creative ideas and formats to grow engagement and reach
• Stay on top of social media trends, memes, and platform updates
• Experiment with different content styles to see what resonates with our audience
• Track and analyze the performance of posts and campaigns
• Identify trends in engagement, reach, and audience growth
• Use insights to optimize future content and strategies

Requirements

• 1–3 years of experience managing or supporting social media for a brand or company
• Comfortable creating short-form video and visual content
• Strong creative instincts and a good eye for content that performs on social
• Familiar with tools like Instagram, TikTok, LinkedIn, Canva, CapCut, or similar
• Comfortable analyzing basic social media metrics and performance
• Proactive, organized, and excited to experiment with new ideas
• Passionate about food, restaurants, and creating joyful experiences

Benefits

• Medical, dental, and vision insurance (multiple plans, incl. HSA options).
• Company-paid life and disability insurance (short- and long-term).
• Voluntary insurance: accident, critical illness, hospital indemnity.
• Optional supplemental life insurance for self, spouse, and children.
• Pet insurance discount.
• 401(k).
• Health Savings Account (HSA)
• Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
• Time Off policies:
• Discretionary vacation days
• 8 paid holidays per year
• Paid sick time
• Paid Bereavement leave
• Paid Parental Leave