Social Media Assistant

New York City, NY (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 2 months ago

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Job Summary

Own the social edge for a health brand by managing the content calendar, sourcing and coordinating creators, and driving authentic engagement across platforms.

  • Content and Creator Ownership: Own content calendar, creator outreach, and influencer deliverable tracking to fuel brand storytelling.
  • Engagement & Trends: Drive community replies, monitor weekly metrics, and surface trends to inform content decisions.
  • Platform Ops and Assets: Streamline posting workflows, asset organization, and in-person content at events to scale output.

Job Description

Responsibilities - Content Calendar Support: Maintain and update the social media content calendar under the direction of the Social Media Manager. - Community Engagement: Respond to direct messages, comments, tags, and mentions to foster an active and engaging brand presence. - Content Creation: Capture in-store content, assist with user-generated content (UGC) collection, and support the editing and formatting of photos and videos for social platforms. - Creator & Influencer Support: Source creators aligned with the Juice Generation brand, build prospecting lists, assist with outreach efforts, and maintain influencer communication and deliverable tracking. - Trend Monitoring: Identify relevant social trends, viral content, and emerging audio to inspire content development. - Photoshoot & Event Support: Assist with photoshoots, influencer visits, brand events, and behind-the-scenes content capture. Serve as a friendly and professional brand representative when interacting with creators, customers, and event attendees. - Analytics & Reporting: Pull weekly performance metrics, monitor engagement trends, and assist with reporting. - Platform Management: Schedule and upload content, tag posts, update social platform features, and maintain link-in-bio tools. - Asset Management: Organize and maintain creative assets, photos, videos, and campaign files within shared folders. - Social Media Operations Support: Assist with campaign execution, promotional initiatives, and other social media projects as needed. Requirements - Experience in social media, content creation, influencer marketing, or a related field. - Strong understanding of Instagram, TikTok, Facebook, and emerging social media platforms. - Experience creating content for social media, including photography, short-form video, and user-generated content. - Basic knowledge of photo editing software such as Canva, Photoshop, or similar tools. - Basic knowledge of video editing software such as CapCut, Final Cut Pro, Adobe Premiere Pro, or similar platforms. - Confidence representing the Juice Generation brand at events, photoshoots, influencer activations, and store visits. - Strong organizational skills and attention to detail. - Excellent written and verbal communication skills. - Comfortable working both independently and collaboratively in a fast-paced environment. - Experience in the health, wellness, food, beverage, fitness, or lifestyle industries is a plus. Nice to Have - Experience in the health, wellness, food, beverage, fitness, or lifestyle industries is a plus. Benefits - Medical, Dental, and Vision Insurance - 401(k) with Company Match - Paid Time Off - Employee Discounts - Weekly Pay
Juice Generation logo

Juice Generation

3.3 Glassdoor

Juice Generation was founded in 1999 in Manhattan with one mission: to create a friendly, accessible juice bar where New Yorkers of all lifestyles and ages could experience the energizing effects of fresh, raw juices and smoothies. And it's our passion that spurred a city-wide revolution in conscious eating.Today, sourcing strong talent is as important to us as sourcing local and organic produce. Fresh perspectives, fresh fruit, fresh & uncharted territory: join us on the journey!

Founded in 1999
New York, New York, USA
184 employees (7 in marketing)
47% recommend to a friend
58% CEO approval

Traffic Signals

Monthly Visitors
12.6K
Traffic Source Mix
Search
40.7%
Direct
45%
Referral
5.3%
Social
7.8%
Paid
1%

Headcount Trend

Current headcount: ~184