Responsibilities

• Develop creative concepts, scripts, hooks, and storyboards for social content across multiple brands.
• Leverage your secondary creative superpower—copywriting or art direction—to elevate content from concept through execution.
• Capture content using mobile devices as well as professional camera equipment when the creative calls for it.
• Edit engaging short-form and longer-form content using traditional and native platform editing tools.
• Create content tailored to platforms including TikTok, Instagram, YouTube Shorts, Facebook, and emerging channels.
• Stay on top of trends, platform updates, and cultural moments, identifying opportunities to create timely, brand-appropriate content.
• Own projects from concept through final delivery, managing multiple priorities while maintaining quality and speed.
• Partner closely with strategists, other creatives, community managers, and account teams to bring campaigns and content ideas to life.
• Apply brand guidelines while adapting content to feel authentic and native to each platform.
• Review content performance and audience insights to optimize future creative and continuously improve results.

Requirements

• 3+ years of experience creating content for social platforms within an agency, brand, publisher, or creator environment.
• A portfolio demonstrating exceptional content creation skills, strong creative thinking and storytelling, and expertise in your secondary creative discipline.
• Proven ability to independently concept, script, shoot, edit, and deliver content while leveraging your expertise in either copywriting or art direction.
• Strong understanding of TikTok, Instagram, YouTube Shorts, and the evolving social landscape.
• Proficiency with CapCut and Adobe Creative Suite, with experience using native platform editing tools.
• Excellent visual storytelling skills with an eye for composition, pacing, and attention-grabbing creative.
• The Hybrid Specialization (Must meet at least one)
• If Copywriting-focused: Strong copywriting, scriptwriting, and conceptual skills with a knack for writing engaging captions and hooks.
• If Art Direction-focused: Strong design, layout, and Adobe Creative Suite (Photoshop/Illustrator) skills, with an eye for composition, color, and typography.
• Strong communication skills.