Responsibilities

• Always-On Engagement & Monitoring - Execute real-time community management across platforms, ensuring brand-right, culturally relevant engagement.
• Conduct always-on monitoring of social listening dashboards and native platform feeds.
• Fuel fandom through direct engagement with brand fans and communities.
• Drive awareness, discovery, and affinity through off-feed engagement.
• Ensure our brands ’ social presence feels human, responsive, and deeply connected to the consumers we serve.
• Trendspotting & Cultural Relevance - Identify and share timely cultural moments and brand-relevant conversations to inform content and engagement opportunities.
• UGC & Community Growth - Lead always-on UGC discovery and usage approval process, enabling a scalable, no / low- cost content engine.
• Support Surprise & Delight, Product Seeding, and Brand Fan programs.
• Insights, Reporting & Crisis Monitoring - Build and manage dashboards and reports to track sentiment, engagement, and performance.
• Deliver ongoing reporting and monitor for potential or confirmed crises, ensuring proper escalation.

Requirements

• Bachelor's Degree
• 1+ years of professional experience in social media, community management, or digital marketing ( including internships ).

Preferred

• 3+ years of professional experience in social media, community management, or digital marketing ( including internships ).
• Strong understanding of social platforms, internet culture, and trend cycles.
• Excellent writing skills with the ability to adapt tone across brands and channels.
• Experience with social listening and community tools (e.g., Sprout, Sprinklr, Brandwatch ).
• Analytical mindset with ability to interpret sentiment and engagement data.
• Highly organized, proactive, and comfortable managing real-time priorities.
• Excellent judgment in discerning the right moments and approaches to insert the brand into conversation across the social and digital landscape.

Benefits

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.