Responsibilities

• Own the development and optimization of the Thermomix® Shopify storefront, ensuring a seamless, premium, and high-performing customer experience.
• Build and maintain custom Shopify themes using Liquid, HTML, CSS, and JavaScript.
• Develop backend functionality, integrations, and custom solutions to support evolving business needs (e.g., promotions, bundles, subscriptions, and field attribution).
• Ensure site performance, scalability, and responsiveness across all devices, with a strong mobile-first approach.
• Partner with Marketing to design, implement, and iterate A/B tests that improve CVR, AOV, and engagement metrics.
• Analyze customer behavior using tools such as heatmaps, scroll tracking, and session recordings to identify friction points.
• Continuously optimize site speed, UX/UI, and content placement to enhance the end-to-end customer journey.
• Drive measurable improvements across key KPIs including conversion rate, average session time, scroll depth, and bounce rate.
• Work closely with the Head of Customer & Digital Marketing to bring campaigns, promotions, and product launches to life on-site.
• Build and optimize landing pages for campaigns, product storytelling, and seasonal initiatives.

Requirements

• 3–5+ years of experience in Shopify development (Shopify Plus experience strongly preferred).
• Strong proficiency in Liquid, JavaScript, HTML, and CSS.
• Experience with Shopify APIs, custom app development, and third-party integrations.
• Familiarity with CRO tools and analytics platforms (e.g., Google Analytics, Hotjar, A/B testing tools).
• Experience working in close partnership with marketing or growth teams.
• Strong understanding of eCommerce UX/UI best practices and customer journey optimization.
• Analytical mindset with the ability to translate data into actionable improvements.