SEO/AEO Manager

Chicago, IL (Hybrid)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive SEO and AEO programs for B2B clients to grow revenue by turning high-intent traffic into leads.

  • Own the end-to-end SEO and AEO strategy, tying recommendations to business value.
  • Must-have: 2–4 years in SEO with proven link to lead gen and revenue.
  • Standout: Cross-functional client work and tech/tools like GA4 and Screaming Frog.

Job Description

Responsibilities

  • Own organic performance with a revenue growth mindset. You’ll drive SEO and AEO strategies designed to improve visibility, capture demand, and convert high-intent traffic into leads. Every recommendation you make, from keyword targeting to technical optimizations, will be rooted in business value and geared toward growth.
  • Be a strategic thought partner to our clients. You’ll participate in client conversations as an expert and advisor, uncovering the “why” behind the “what,” aligning search strategies with business objectives, and evolving tactics based on performance and changing market dynamics.
  • Deliver full-spectrum SEO solutions. From deep technical audits to content gap analyses and on-page optimization, your work will be both precise and strategic. You’ll blend modern tools, AI enhancements, and manual expertise to create smart, scalable outcomes.
  • Make SEO results meaningful. You’ll compile insights and reports that not only inform but inspire action, connecting SEO performance directly to pipeline growth, sales conversations, and strategic goals.
  • Lead with curiosity and courage. You’ll help push SEO and AEO forward, both for our clients and for the agency. From experimenting with AI to staying ahead of SERP shifts, you’ll keep your finger on the pulse of what’s next and make sure our strategies evolve ahead of the curve.
  • Effectively manage multiple client engagements with competing priorities and timelines. You’ll evaluate opportunities based on business impact, align efforts to what will drive the greatest return, and clearly communicate tradeoffs both internally and with clients. Your ability to prioritize strategically will ensure consistent progress across accounts without sacrificing quality or performance.
  • A strong candidate will be able to know how to leverage all of their team in order to get results.

Requirements

  • 2-4 years of experience in SEO, ideally within a B2B agency or demand-gen environment. 1-3 years of AEO experience
  • Proven ability to connect SEO performance with lead gen and revenue outcomes
  • Deep knowledge of technical SEO, on/off-page factors, and modern search ecosystems
  • Proficiency in tools such as Google Search Console, GA4, Screaming Frog, Semrush, Ahrefs, Google Business, Looker Studio, etc
  • Comfort navigating CRMs like HubSpot or Salesforce is a plus
  • Experience using AI tools (e.g., ChatGPT, Gemini) to support content creation and workflow acceleration
  • Strong strategic thinking and storytelling ability - you know how to frame SEO success in the language of business
  • Independent, self-motivated, and comfortable managing multiple projects across industries
  • Experience working on a team for both thought partnership and delegation.

Benefits

  • In exchange for your contributions, Marcel offers a competitive salary, great benefits, and a casual, laid back and fun work environment.
  • You get the autonomy to work independently and solve the problems that get in your way.
  • You get a voice in the development process and an environment that encourages you to master the latest trends.

Marcel Digital

Marcel Digital is a premier B2B digital marketing and web development agency purpose-built to drive measurable growth, deeper insight, and transformative digital experiences for B2B organizations. As a full-service partner, we combine performance marketing, advanced analytics, and enterprise web development with a relentless focus on business outcomes. Our integrated approach bridges strategic planning with execution, empowering B2B brands to accelerate lead generation, optimize conversion paths, and scale revenue through data-informed decision-making. With over two decades of experience guiding global B2B leaders, Marcel Digital delivers senior-level expertise across SEO, paid media, CRO, UX, analytics, and website development.We are a Google Premier Partner, achieving the highest level of recognition within the Google Partners Program and putting us in the top 3% of all partners. We are also an Umbraco Certified Platinum Partner - the highest tier level available for Umbraco Partners - and HubSpot Solutions Partner.

Founded in 2003
Chicago, Illinois, USA
46 employees (17 in marketing)

Traffic Signals

Monthly Visitors
20.8K
Traffic Source Mix
Search
44.8%
Direct
38.6%
Referral
9.9%
Social
5.2%
Paid
1.1%

Headcount Trend

Current headcount: ~46

Marketing Team

Marketing Team Size
16 (35% of company)