Responsibilities

• SEO Content & On-Page Optimization (approx. 60–70%)
• Implement on-page SEO recommendations, including title tags, meta descriptions, header structure, image alt text, internal linking, and URL optimization
• Optimize existing website pages, blog posts, landing pages, and solution pages for target keywords and search intent
• Publish and maintain SEO-focused content, including pillar pages, competitor comparison pages, and blog content
• Conduct routine content audits to identify optimization opportunities and ensure content aligns with SEO best practices
• Support AI optimization initiatives by implementing structured content, optimizing for Answer Engine Optimization (AEO), and maintaining AI visibility assets such as llms.txt
• SEO Monitoring & Website Quality Assurance (approx. 15–20%)
• Monitor website health using SEO tools such as BrightEdge, NPD, Google Search Console and Semrush to identify SEO issues and opportunities
• Identify and resolve basic website issues that impact SEO, including broken links, missing metadata, image issues, and content discrepancies
• Track keyword rankings, organic traffic, and page performance, escalating technical issues to the SEO Strategist or Website Manager as needed

Requirements

• 5+ years of SEO Strategy and execution experience optimizing large site maps with a proven understanding of SEO fundamentals, including keyword research, on-page optimization, internal linking, and search intent
• Familiarity with BrightEdge, NPD, Google Search Console, Google Analytics, Semrush, Ahrefs, Screaming Frog, or similar SEO tools
• Experience working with a CMS such as WordPress, Contentful, or a similar platform
• Basic knowledge of HTML and browser developer tools (e.g., Chrome DevTools) for content troubleshooting, validation, and QA
• Familiarity with AI search trends, Answer Engine Optimization (AEO), and generative AI visibility best practices
• Familiarity with keyword research, search intent analysis, and content optimization methodologies.
• Strong analytical skills, attention to detail, and ability to manage multiple priorities
• Excellent written and verbal communication skills and the ability to collaborate across marketing teams

Benefits

• What We Offer: As a remote enabled company our employees enjoy the flexibility to establish their own life/work balance
• 10 paid holidays annually
• Unlimited PTO
• Matching 401K Plan (25% of employees' contribution up to the IRS max)
• Health insurance (PPO and HDHP/HSA plans offered) - Cigna
• Dental insurance
• Vision insurance
• Life insurance (1x employee salary)
• Short-term disability (employer paid)
• Long-term disability (employer paid)