Responsibilities

• Plan, develop, and execute advanced search engine optimization strategies tailored to client needs, ensuring top-tier results within the allocated budget and timeframe.
• Measure and report on SEO performance including traffic, rankings, quality of conversions and other trends to our clients through email, phone calls, and in-person meetings.
• Collaborate with your immediate team and cross-departmentally on digital marketing strategies that are aligned with your client’s business goals.
• Demonstrate knowledge and understanding of client’s business priorities and how they translate into SEO strategies to deliver qualified leads and/or sales for your Essentials clients.
• Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.
• Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including effectively managing surplus and overage balances.
• Meet expectations of timelines, communication, results and meaningful deliverables to contribute to company and team retention goals.
• Exemplify strong communication skills, instilling confidence in clients through trust-building interactions and via email towards company and team communication goals to strengthen and maintain client relationships.
• Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive more innovative strategies.
• Accountable to outlined client, team, & company targets for your individual performance and portfolio of accounts and will report on these metrics weekly/monthly as they relate to company goals.

Requirements

• Minimum 1 year experience creating and executing SEO strategies.
• Agency experience preferred
• Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
• Experience working and communicating with Essentials-level Clients.
• Critical thinking, problem-solving, and troubleshooting skills.
• Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing as this is a client-facing role.
• Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
• Exhibit basic understanding of conversion optimization.
• Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
• Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge and other website analytics and marketing applications

Nice To Have

• Agency experience preferred