Responsibilities

• Analyze, interpret, and summarize complex data sets to derive meaningful insights that inform SEO strategies.
• Support the development and execution of marketing plans for assigned product lines, ensuring alignment with company policies and procedures.
• Coordinate with internal teams such as analytics, creative services, compliance, and leadership to facilitate seamless campaign implementation.
• Assist in maintaining internal policies, procedures, and training materials related to marketing operations and risk management.
• Develop compelling presentations and reports to communicate findings and recommendations to stakeholders, primarily within Client Insights and Marketing teams.
• Support client interaction and engagement efforts, ensuring a consistent and effective marketing approach.
• Monitor and escalate potential risks or issues related to marketing initiatives, maintaining awareness of all control procedures and testing requirements.
• Contribute to the continuous improvement of marketing processes by providing timely feedback and supporting policy updates.
• Perform administrative tasks to support the marketing team, including updating documentation and assisting with project management activities.
• Stay informed of industry trends and best practices in SEO and digital marketing to bring innovative ideas to the team.

Requirements

• Bachelor's Degree in marketing, business, or a related field, or have equivalent work experience.
• A minimum of two years of relevant experience in digital marketing or SEO is required.
• Knowledge of both traditional and digital creative marketing processes, along with an understanding of banking products and segment needs is essential.
• Strong communication skills, attention to detail, and the ability to prioritize tasks across multiple projects are critical.
• Familiarity with marketing analytics tools, data interpretation, and presentation development will enhance the candidate's effectiveness in this role.

Benefits

KeyCorp offers a comprehensive benefits package designed to support the health, well-being, and professional growth of its employees. This includes a competitive base salary ranging from $63,000 to $96,000 annually, with eligibility for incentive compensation such as production, commission, or discretionary bonuses. Additional benefits include health insurance, retirement plans, paid time off, and opportunities for ongoing training and development. The company promotes a flexible and inclusive work environment, encouraging work-life balance and career advancement. Employees also gain access to various wellness programs, employee assistance resources, and recognition initiatives that foster a positive workplace culture.