SEO & AI Search (GEO) Strategist

Minneapolis, MN (Hybrid)

$70K/yr – $92K/yrMid LevelFull time

Posted 16 hrs ago

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Job Summary

Lead and own multi-client organic growth strategies and execution across SEO, GEO and AI-enabled channels, guiding cross-functional teams and client success efforts from strategy through measurement.

  • Own and drive strategic plans for 10+ clients across multi-channel organic growth.
  • Coordinate with content, development and social teams to deliver SXO and AI-influenced results with ongoing GA4-based optimization.

Job Description

Responsibilities

  • Strategic Leadership on Client Accounts:
  • Develop high-level SEO/GEO/AEO strategy based on comprehensive analysis of site performance, the search landscape, audience and industry trends, and client business goals.
  • Ownership of 10+ clients
  • Lead strategic planning initiatives in partnership with client success managers and strategy leads, ensuring alignment with client business goals.
  • Create comprehensive organic digital marketing strategies, incorporating multi-channel approaches (e.g., traditional search engines, social media, AI platforms, third-party websites) to drive organic growth.
  • Execution:
  • Oversee traditional SEO strategies to improve visibility on Google and other traditional search engines, with a strong focus on both local and broad-based search.
  • Conduct regular keyword research, direct on-page optimization elements, and monitor algorithm updates to ensure continuous SEO improvements.
  • Identify and provide next steps to solve technical SEO challenges presented by an array of content management systems.
  • Design and implement strategies to influence the output of large language model-based systems

Requirements

  • Proven SEO/GEO/AEO and content strategy experience, with a strong background in developing and executing strategies.
  • Deep understanding of SEO and how it contributes to achieving business goals.
  • Experience conducting keyword research, technical optimizations and content strategy, to inform strategic decisions.
  • Exceptional written and verbal communication skills, with experience delivering client-facing presentations, workshops, and pitches.
  • Successful track record of collaborating with cross-functional teams, contributors, and stakeholders at various levels of seniority.
  • Ability to manage multiple projects and priorities simultaneously, working independently with minimal direction.
  • Work in Minneapolis office 3 days per week
  • Experience working in an agency setting is preferred.

Benefits

  • Complimentary parking
  • Health, dental, and vision insurance
  • 401(k) with matching contributions from the Company
  • Life insurance and Accidental Death & Dismemberment (AD&D) coverage
  • Company-provided Short Term Disability insurance
  • Long Term Disability coverage
  • Paid Time Off
  • Holiday pay, including Floating Holiday
  • Flexible work schedules
Rocket55 LLC logo

Rocket55 LLC

Rocket55 is a digital impact agency, serving as a guide for our clients as they wade through today’s murky marketing landscape. We combine old-fashioned client service with our deep digital expertise—with a relentless pursuit of results and innovation at the center of everything we do.Digital is what we do and why we exist, but we know that it cannot succeed without a set of defined goals driving real impact, from increased revenue to improved profitability. We know it’s more than metrics like keywords, page views, or bounce rates. Like you, we value leads, sales, and growth. That’s why Rocket55 doesn’t just do digital. We make an impact.

Founded in 2008
Minneapolis, Minnesota, USA
83 employees (27 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
29%
Direct
48.2%
Referral
7%
Social
14.1%
Paid
1.4%

Headcount Trend

Current headcount: ~83

Marketing Team

Marketing Team Size
23 (28% of company)
Marketing Roles Posted (Last 30 Days)
2