Responsibilities

• Serve as senior strategic lead across marquee social AOR assignments, setting direction and ensuring delivery of best-in-class, culturally relevant work
• Act as a trusted senior counselor to clients, shaping how they show up across social and digital ecosystems
• Push clients beyond expected thinking—elevating content, channel strategy, and engagement models to drive greater impact
• Ensure all work reflects a deep understanding of audience behavior, platform dynamics, and the regulatory landscape
• Own and evolve M Booth Health’s social capability into a fully integrated, modern offering
• Define and lead the agency’s POV on where the space is going—including influencer, paid amplification and emerging platforms
• Play a leadership role in new business, shaping digital and social strategy in pitches and helping secure new client partnerships
• Identify and drive organic growth opportunities by expanding the role of social and digital across existing clients
• Lead and grow a high-performing team, including oversight of paid media capabilities
• Ensure the team is structured, staffed, and developed to meet both current and future client needs
• Coach and develop talent, building a strong pipeline of future leaders
• Foster a culture of creativity, accountability, and continuous evolution

Requirements

• 10+ years of experience in social media and digital communications, with deep expertise in healthcare (pharma, biotech, public health)
• Expertise navigating the pharmaceutical regulatory landscape as it relates to social and digital communications is a must have
• Proven track record leading social agency of record relationships at scale
• Demonstrated experience building or evolving capabilities, offerings, or teams within an agency or organization
• Deep understanding of the modern digital ecosystem, including: social platforms and content strategy, influencer and creator ecosystems, paid social and amplification and GEO.
• Experience managing and developing teams, with a track record of building strong, collaborative cultures
• Proven ability to drive business growth, both organically and through new business efforts
• Exceptional client leadership skills, with the ability to influence senior stakeholders and drive strategic decision-making
• A clear point of view on what makes work culturally relevant—and the ability to translate that into ideas that earn attention

Benefits

• A workplace that’s alive with courage, ideas, respect, and humanity
• A fully hybrid work experience designed to give you the choice around where and how you work best
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) plan, health savings accounts and flexible spending accounts
• Paid company holidays, unlimited paid vacation, sick, personal, and mental health days, and summer hours
• Additional Perks: Paid parental leave, family-building benefit, well-being programs, and commuter benefits