Senior Vice President, Earned Media

District of Columbia, USA (Hybrid)

$180K/yr – $220K/yrSenior Level12+ years expFull time

Posted 4 months ago

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Job Summary

Drive senior media-relations leadership and client stewardship to secure tier-one placements and shape agency strategy.

  • Own senior client counsel and cross-team relationship management.
  • Must-have: 12+ years in PR/marketing with strategic channel expertise.
  • Standout: Established media network and team leadership.

Job Description

Responsibilities

  • Serve as senior counsel to designated clients and account teams
  • Develop a consultative relationship between team members, account teams and key client contacts to include regular and proactive one-on-one interactions, and direct correspondence with teams and clients
  • Ability to quickly synthesize what it takes to make a story mediable and in a fast changing landscape
  • Have an established network of relationships and contacts across the corporate and business landscapeSecure placements in tier one outlets across print, online, broadcast and new media formats
  • Willingness to travel for client media engagements
  • Play a leadership role on the media specialty team, helping to shape the agency perspective on media relations and strategy as an agency media expert.
  • Play a leadership role with the Earned Media Team both in the office and virtually to reinforce the values of our team
  • Internally and externally increase visibility for best practices, trends, developments in media relations
  • Willingness to manage team members and to mentor staff across teams
  • Nurture and foster media relationships and proactively share feedback and insights with clients and teams.

Requirements

  • BS/BA degree in marketing, media, communications, business or related field and a minimum of twelve years of combined public relations, marketing communications, or media experience.
  • Demonstrated success in senior level media relations including a strategic understanding of all channels (including social media, video, and content partnerships) in relation to media mix.
  • Ability to quickly become knowledgeable of Ketchum’s proprietary tools and apply those tools and technology to client work.
  • Ability to share media related insights and trends with teams and clients in order to mobilize, develop and motivate.
  • Strong quantitative and analytical abilities.
  • Proven ability to make a professional and positive impression with senior management within client organizations.
  • Ability to multi-task, prioritize, meet deadlines and keep manager and team effectively updated on task progress.
  • Excellent verbal, written, project management and presentation skills.

Benefits

  • Hybrid Workplace: Three days a week in the office
  • Robust benefits program, effective within 30 days of hire
  • Paid maternity/paternity leave
  • Family Forming Benefits
  • Employee Recognition Program
  • Generous paid time off includes vacation, wellness, and extended holiday schedule
  • Various development opportunities to enhance personal and professional life
  • Tuition reimbursement
  • Monthly Cell Phone & Wi-Fi reimbursement