Senior Vice President, Consumer Brands (Atlanta)

Atlanta, GA (On-site)

$180K/yr – $300K/yrSenior Level12+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own big-brand strategy and cross-channel leadership for a portfolio of integrated consumer campaigns, while shaping culture-first work through insights and trend moments.

Growth leadership: Own creative strategies and senior client counsel across earned, digital, social, and influencer programs that drive business impact.
Relationship and program governance: Build trust with clients, expand agency relationships, and guide cross-functional account teams for strong execution and profitability.
Innovation and optimization: Translate AI-enabled workflows and emerging tools into smarter processes, faster decision cycles, and more efficient campaigns across multiple brands.

Job Description

Responsibilities

Serve as senior business lead for multiple high-profile, integrated consumer brand accounts, directing strategic communications and marketing decisions
Maintain deep understanding of clients’ businesses, priorities, challenges and competitive landscapes
Elevate creativity from brand strategy through activations, driving programs that are culturally relevant and results-focused
Help brands organically earn a place in culture – translating insights, trends and moments into work that feels natural, timely and meaningful rather than forced
Secure and expand agency relationships and support organic growth across assigned accounts
Build rapport and credibility with clients based on trust and expert counsel
Oversee integrated account teams delivering programs across earned media, digital, social and earned influencer engagement
Manage, coach and motivate employees, supporting performance, growth and retention
Oversee account operations, profitability and finances, and organic growth plans to meet or exceed revenue goals
Lead or contribute meaningfully to new business pitches and growth initiatives

MSL (Global)

MSL is the most powerful influence engine for brands, companies and leaders. The agency is an award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. With 2,000 talented team members in more than 100 cities across the world and a legacy spanning more than 50 years, we are a global collective of modern communicators who are building the brands and leaders of tomorrow. We are strategists, storytellers and creators. Our business is making our clients more influential. And our passion is reimagining what PR can accomplish. Our holistic approach brings to life the collaborative ‘Power of One’ principle we apply within and outside of the Publicis Groupe. From London to Shanghai, Mumbai to Sao Paulo, Johannesburg to Warsaw, Berlin to Bangkok, New York to Paris, we are MSL. For more information, please visit mslgroup.com. ***MSL will never ask for sensitive, personal or financial information prior to engaging in employment. In the event candidates are invited to participate in a job interview, candidates will only be contacted by someone with an “@mslgroup.com” email address.***

Founded in 2009

Paris, Île-de-France, FRA

3.2K employees (505 in marketing)

mslgroup.com