Senior Social Media Manager (NYC)

New York City, NY (Hybrid)

$95K/yr – $105K/yrSenior LevelFull time

Posted 17 hrs ago

Job Summary

Lead the end-to-end social program by translating strategy into social-first content, managing community and creator partnerships, and driving client relationships, delivery, and performance reporting while leading Social Media Managers.

  • Own the translation of strategy into execution across copy, community, content, creators, distribution, and reporting.
  • Lead Social Media Managers, oversee client relationships, and turn data into actions for future content.

Job Description

Responsibilities

  • Copywriting: responsible for ensuring copy reflects each brand's TOV and mirrors social-first best practices, either through direct delivery or through leadership of Social Media Managers.
  • Community Tactics: defining the role of community for getting into culture by identifying reactive and proactive community management opportunities. Ensuring all tactics suggested ladder up to the overall account/campaign strategy.
  • Content ideation and platform strategy : working with our Strategy, and Creative teams to translate the creative direction into specific best in class, social-first content.
  • Client Communication: building meaningful relationships with our clients in regular meetings or pitches and establishing their trust in us as social media experts through industry-leading output.
  • Delivery and Distribution: overseeing and advising on the distribution of all organic content. Using your sophisticated understanding of the platforms to critique the quality of delivery from Social Media Managers.
  • Creators: owning the translation from strategy to Creator distribution tactics. Identifying key opportunities to partner with Creators and working closely with Social Media Managers to execute effectively.
  • Reporting: collaborating with Media Planners and Social Media Managers to ensure we are capturing the performance of organic output and drawing insights from the data. Translating these into relevant actions for future content.
  • Social Media Manager Leadership: responsible for the leadership of Social Media Managers, ensuring they are developing professionally and personally through leadership of weeklies, monthlies and performance reviews. Supporting and contributing to the hiring of new Social Media Managers when required.

Requirements

  • You have 3-5 years of experience working in social media, agency side
  • You love brands and social media: you're fascinated by brands, how they market themselves, and use social media to do this. You are naturally curious about the developments of the digital world and excited by its potential.
  • You are a creative thinker: able to work both independently and collaboratively on ideation for content across social
  • You have pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection
  • You have real drive and ambition: you'll be constantly adapting to the ever growing world of social, and we need people who have the mindset of growth as well as the ambition to get there

Benefits

  • - 💎 20 days vacation a year + 12 public holidays
  • - 💎 Full Paid Medical Insurance (including dental and vision)
  • - 💎 Annual performance bonus
  • - 💎 401k matching plan
  • - 💎 Gym Membership contributions
  • - 💎 Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee
  • - 💎 Free home office chair and screen
  • - 💎 Quarterly team offsites / Regular socials
  • - 💎 Free Citibike membership
  • - 💎 Recruitment referrals bonus
Born Social logo

Born Social

We build social-first brands, globally.

Founded in 2012
London, England, GBR
196 employees (97 in marketing)

Salaries

Posted range

$95K/yr – $105K/yr

Taken straight from the job posting.

See all Born Social salaries

Marketing Team

Marketing Team Size
62 (32% of company)
Median Career Experience
9 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
8

Traffic Signals

Monthly Visitors
12.8K
Traffic Source Mix
Search
31.9%
Direct
50.5%
Referral
7.6%
Social
8.9%
Paid
1%

Headcount Trend

Current headcount: ~196

Recent News

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Senior Social Media Manager (NYC)

Born Social · New York City, NY · Hybrid