Senior SEO Strategist

Del Mar, CA (Hybrid)

$75K/yr – $90K/yrSenior Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive client-facing SEO strategy and advisory, covering traditional and AI-driven search, with strong technical SEO and reporting leadership.

  • Must-have: 3–5 years of professional SEO experience in an agency or service environment.
  • Standout: Experience leading multiple initiatives and client reviews across AI-enabled search and eCommerce.

Job Description

Responsibilities

  • Lead client meetings and serve as their trusted advisor on traditional SEO, AI Overviews and emerging search trends (e.g. AEO & GEO).
  • Translate technical findings and performance data into clear recommendations tied to business goals and growth opportunities.
  • Build SEO strategies that support traffic growth, discoverability, engagement, and outcomes.
  • Help clients understand how AI-generated search experiences and evolving search behavior may impact their business and visibility.
  • Lead annual and quarterly business reviews to Identify growth opportunities, competitive risks, and strategic priorities for each client.
  • Lead SEO reporting and analysis using platforms such as GA4, Google Search Console, Adobe Analytics, Ahrefs, SEMrush, Screaming Frog, and other SEO tools.
  • Monitor trends related to AI Overviews, generative search visibility, SERP volatility, and emerging search behavior patterns.
  • Develop and execute keyword, content, and search intent strategies that align with customer behavior and business goals.
  • Audit and improve technical SEO elements including site architecture, internal linking, crawlability, indexing, structured data, metadata, and page performance.
  • Support ecommerce SEO initiatives across platforms like Shopify Plus and Adobe Commerce.

Requirements

  • 3-5 years of professional SEO experience within a service provider, agency or related environment.
  • Proven experience in building, executing and measuring successful SEO strategies that consider the current state of the search landscape moving towards AI-generated summaries and generative interfaces.
  • Strong organizational skills with attention to detail.
  • Excellent communication and interpersonal abilities.
  • Proficiency in project management tools (e.g. Jira, Confluence, Basecamp) and software.

Benefits

  • Competitive salary and benefits package.
  • Medical, Dental, Vision
  • Life / AD&D
  • FSA - Health/Dependent Care
  • Voluntary Life / AD&D
  • Retirement Plan
  • FTO - Flexible Time Off
  • Paid Holidays Annually: 13
  • Opportunities for professional development and growth.
  • Collaborative and dynamic work environment.
85SIXTY logo

85SIXTY

For over 14 years, 85SIXTY has been helping clients transform the way they reach, acquire and engage with their customers through an integrated combination of data, technology, cross-channel strategies, and creative thinking. Some might call us a full-service digital consultancy, but we like to think of ourselves as a partner that can both drive strategy and orchestrate delivery. Founded in 2010 by a veteran in retail, eCommerce, and digital, 85SIXTY was built around a consultative, high-touch approach that allows us to work across a broad spectrum of areas to increase our value to our customers. We are supporting today’s forward-thinking brands in their journey towards growth, whether that be financially, operationally and/or strategically. Solving whatever is thrown our way and translating it into simple solutions is at the core of 85SIXTY. We are looking for team members who fit that ethos.

Founded in 2012
Del Mar, California, USA
75 employees (37 in marketing)

Traffic Signals

Monthly Visitors
4.4K
Traffic Source Mix
Search
25%
Direct
49%
Referral
7.4%
Social
10.3%
Paid
1.4%

Headcount Trend

Current headcount: ~75

Marketing Team

Marketing Team Size
35 (47% of company)
Marketing Roles Posted (Last 30 Days)
1