Responsibilities

• Lead SEO and GEO strategy for key clients, combining technical expertise with creative and analytical thinking.
• Audit and optimize websites for search visibility, crawlability, and AI discoverability — including structured data, schema markup, and content frameworks.
• Guide content teams on how to produce authoritative, AI-friendly content that ranks well and is surfaced or cited by generative models.
• Contribute to and review content development, ensuring it reflects strategic keyword intent while maintaining brand voice, clarity, and editorial quality across markets.
• Build and maintain data-driven dashboards that visualize organic and AI-based visibility metrics.
• Collaborate with Paid Media, Content, and Development teams to deliver integrated, insight-driven strategies.
• Educate clients and internal teams about GEO principles, best practices, and the shifting dynamics of AI-powered search.
• Research new tools and platforms shaping the future of SEO, GEO, and digital analytics — and bring that innovation to our clients.
• Support company leadership in refining and expanding our organic marketing offerings as the landscape evolves.

Requirements

• 5+ years of SEO experience, with a proven record driving measurable growth through technical, on-page, and content-based strategies.
• You stay ahead of how AI and generative search are transforming discovery and are eager to experiment, learn, and lead in this new landscape.
• You understand how to structure content, data, and site architecture to help both search engines and generative engines identify, cite, and surface brand information accurately.
• You thrive at the intersection of SEO, content strategy, analytics, and emerging technology, and you know how to translate complexity into clarity for clients and teammates.
• You’re a strong and adaptable writer who can turn complex concepts into clear, engaging, and search-optimized content that resonates with both humans and algorithms.
• You’re an inspiring mentor who enjoys leveling up others’ skills and guiding clients through sophisticated organic strategies.
• You’re data-driven, comfortable with experimentation, and excited about the evolving relationship between search, content, and AI.
• Agency experience and client-facing communication skills are strongly preferred.

Preferred

• Agency experience and client-facing communication skills are strongly preferred.

Benefits

• In addition to 11 observed holidays, salaried team members have unlimited paid time off, with an additional 4 mental wellness days per year
• 100% company funded health insurance, with dental and vision options
• 401(k) plan to help save for your future
• Permanent remote work option
• Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
• Monthly wellness stipend and quarterly employee appreciation gift
• One-time reimbursement for work from home equipment
• Monthly team bonding sessions / happy hours
• Pre-tax commuter benefits
• The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day