Senior Public Relations Manager

District of Columbia, USA (Hybrid)

$78K/yr – $85K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the media narrative and client relationships for real estate PR, coordinating cross-functional campaigns and spokesperson readiness.

  • Strategic storytelling and earned media leadership for CRE brands.
  • Day-to-day account ownership and cross-team collaboration across creative, events, and marketing.
  • Press activations and media training to drive coverage and interview readiness.

Job Description

Responsibilities

  • Drive Strategic Storytelling
  • Develop and lead earned media strategies for a range of commercial real estate clients
  • Pitch and secure coverage across local, regional, and national outlets
  • Craft press releases, messaging documents, media briefings, and communication plans
  • Prepare and media-train client spokespeople for interviews and events
  • Lead Client Relationships
  • Serve as a strategic thought partner and day-to-day lead for multiple accounts
  • Collaborate cross-functionally with creative, events, and marketing teams to align on campaign goals and deliverables
  • Concept and execute press-worthy activations, from ribbon cuttings to neighborhood block parties
  • Mentor and Manage

Requirements

  • 5+ years of public relations experience, ideally in an agency setting
  • Proven success leading client accounts and managing direct reports
  • A strong network of media contacts and a deep understanding of the current real estate and lifestyle press landscape
  • Excellent writing, editing, and communication skills
  • Strong organizational abilities and the capacity to manage multiple projects and priorities at once

Benefits

  • People-first culture: A supportive, high-energy team that values creativity, collaboration, and balance
  • Professional development: Annual stipend, training programs, and mentorship opportunities
  • Comprehensive benefits: Fully paid medical, dental, and vision; FSA; life and disability insurance; 401(k) with match
  • Time to recharge: Robust PTO policy, mental health days, and generous family leave
  • Hybrid flexibility: Three in-office days that foster connection and creativity—plus flexibility to work your way
  • Exciting clients: Work with mission-driven, city-shaping brands transforming the built environment
The Brand Guild logo

The Brand Guild

The Brand Guild is the agency of choice for market makers pushing their way to scale and for market leaders breathing new energy into their organizations. Our Public Relations, Marketing, Creative and Events teams build brand strategies that are creative and customized to get our clients measurable results. We’re a passionate team that relishes competition and goes all in with our clients in order to win. Interested in joining us? Visit our website to view a list of open positions.

Founded in 2010
Washington, District of Columbia, USA
76 employees (45 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Monthly Google Ads Budget
$2.8K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~76

Marketing Team

Marketing Team Size
41 (54% of company)
Median Career Experience
13 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
1