Senior Public Relations Account Executive at imre | Baltimore, MD | $75K/yr – $95K/yr

imre

Senior Public Relations Account Executive

Baltimore, MD (Hybrid)

$75K/yr – $95K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive media relations and storytelling for client goals as a PR lead at Imre, guiding outreach and industry thought leadership.

Own media outreach programs and target list development.
Must-have: 3+ years of PR experience and willingness to be on-site at conferences 5–6 times per year.
Standout: Strong ability to build B2B media relationships and pitch senior leaders.

Job Description

Responsibilities

Develop impactful storytelling programs and materials that will deliver on client goals
Team lead for media outreach; has or can build relationships with media, specifically B2B media, in the preferred industry
Help guide external awareness through proactively pitching stories, positioning the organization, senior leadership, and other industry leaders as experts on specific topics
Develop and maintain a media/publication target list
Monitor and report on media coverage

Requirements

Bachelor’s degree in Public Relations, Communications, or related field
3+ years of PR experience
Experience in outdoor power equipment is preferred
Strong written and verbal skills
Confident in presenting ideas and results to senior team leaders and clients
Keen eye for detail and an aptitude for storytelling through the use of data and insight
Can do attitude and highly accountable
Creative and brings new ideas to the table
Ability to be on-site at conferences or trade shows 5-6 times a year

Preferred

Experience in outdoor power equipment is preferred

imre

Imre is a performance-driven creative agency that connects people to brands for life’s most important decisions.With roots more than 30-years deep in the worlds of digital, social, and PR, Imre has evolved into a full-service agency-of-record (AOR) with an impressive roster of launch and lifecycle brands across healthcare (HCP & patient), wellness, and general consumer, led by a team of seasoned launch experts. The agency's innovative approaches span creative, brand strategy, omnichannel marketing, AI-optimization, influencer, media, and the latest in data and analytics.Imre is an LGBTQ+-founded, private-equity backed independent agency that maintains offices in New York, Philadelphia and Baltimore.

Founded in 1993

Towson, Maryland, USA

306 employees (82 in marketing)

www.imre.com