Senior Project Manager | Experiential Marketing

Warren, MI (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own the end-to-end experiential program P&L and cross-functional execution for premium activations, balancing budget oversight with partner and client alignment.

  • Own program financials and staffing, including forecasting, expense tracking, reconciliations, and cost optimization.
  • Lead luxury experiential programs and client activations, coordinating internal teams, vendors, and clients.
  • Provide onsite leadership and ensure on-brand, seamless execution across events, hospitality, and ride-and-drive experiences.

Job Description

Responsibilities

  • Own overall program financial performance, including budgeting, forecasting, expense tracking, reconciliations, invoicing, staffing allocations, and hours management.
  • Partner with internal leadership and client stakeholders to ensure alignment, transparency, and program efficiency.
  • Manage timelines, production schedules, reporting, and cross-functional communication to ensure seamless execution.
  • Monitor profitability and identify opportunities for efficiency, cost savings, and process improvements.
  • Lead the planning and execution of premium experiential programs, luxury events, and client activations.
  • Act as a key liaison between internal teams, vendors, and clients, ensuring strong communication across all workstreams.
  • Support the development of new experiential concepts and elevated client engagement opportunities.
  • Collaborate with account teams and stakeholders to deliver best-in-class programs aligned with brand standards.
  • Provide onsite leadership for events, ride-and-drive experiences, vehicle handovers, and hospitality programs.
  • Manage vendor relationships, logistics, and production coordination.

Requirements

  • 5–8+ years of experience in experiential marketing, event production, project management, or luxury client programs.
  • Strong financial acumen with experience managing large budgets, forecasting, and reconciliations.
  • Advanced skills in Microsoft Excel and PowerPoint, including financial reporting and client-facing presentations.
  • Proven ability to manage multiple complex projects in a fast-paced environment.
  • Experience working with executive leadership and client stakeholders.
  • Strong strategic thinking and problem-solving skills.
  • Excellent organization, communication, and presentation abilities.
  • Experience leading cross-functional teams and managing vendors.
  • Willingness to travel and support onsite execution as needed.

Preferred

  • Background in automotive, luxury, hospitality, or premium experiential environments preferred.
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Jackson Dawson

We are an entrepreneurial agency of leaders, creators, innovators and makers dedicated to our core belief that with great ideas, hard work and mutual trust, anything is possible. Our mission is to serve our clients with creativity, integrity and excellence by delivering solutions that embrace the techniques of today and design the experiences of tomorrow.Our extensive in-house capabilities reflect over 45 years of experience in creating turnkey solutions for our clients. Since opening our doors in 1980, Jackson Dawson has become a leader and pioneer in the fields of marketing, worldwide product and culture training, design and fabrication, luxury hospitality, large corporate workshops and consumer experiences — with footprints of more than one million square feet.Over the last 45+ years, Jackson Dawson has built relationships on a foundation of integrity and service. To our clients, we are longstanding partners, and for decades they have trusted us with their brands, their products, their people and their strategic objectives. Together, we are a team doing whatever it takes to deliver excellence: thinking deeply, empowering each other, designing creative solutions and driving results. Where other companies begin with “Why?”, we begin with "Why Not?"Jackson Dawson is headquartered in Dearborn, Michigan. We maintain a global footprint that allows us to better serve our clients through local insights, cultural experience and seamless accessibility across the world.

Founded in 1980
Dearborn, Michigan, USA
553 employees (120 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
38.1%
Direct
39.7%
Referral
5.6%
Social
15.2%
Paid
1.3%

Headcount Trend

Current headcount: ~553

Marketing Team

Marketing Team Size
49 (9% of company)
Median Career Experience
11 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
2