Senior Program Officer, Earned Media and Leadership Voice

District of Columbia, USA (On-site)

$190K/yr – $286K/yrSenior LevelFull time

Posted 1 day ago

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Job Summary

Own the organization’s earned media and public-facing communications strategy, leading proactive and reactive media engagement, executive voice activities, and media training; manage relationships with reporters, analysts, and champions; oversee media analytics, governance with central Communications, and crisis/reputation monitoring while coordinating with the foundation.

  • Own earned media strategy and external storytelling across announcements, research releases, and events.
  • Lead executive communications and public remarks for USP leadership.
  • Build and sustain a broad media network and provide media training and counsel.

Job Description

Responsibilities

  • Lead proactive and reactive media engagement for USP, coordinating with the foundation’s central Communications division on media inquiries and developing pitches that advance USP’s strategic priorities across trade, political, best-in-class, and local media outlets.
  • Build and sustain relationships with reporters, editors, and influential voices covering education, workforce, and technology — cultivating a media network that expands USP’s reach and credibility over time.
  • Develop and implement earned media strategies for USP announcements, research releases, and field moments, translating sophisticated programmatic content into compelling narratives for diverse public audiences.
  • Lead USP President voice activities, including identifying and staffing conference appearances and learning trips, developing public remarks, creating written content such as blog posts, op-eds, and social media content, and leading the editorial process for USP leadership’s public-facing communications.
  • Provide voice support for the USP Chief of Staff and U.S. Leadership Team, including content development for LinkedIn channels, briefing materials, and preparation for media and public appearances.
  • Provide media training and strategic communications counsel to USP colleagues preparing for interviews, public speaking engagements, or other external visibility opportunities.
  • Lead media analysis work for USP, establishing earned media goals and benchmarks, tracking coverage trends, and synthesizing insights to advise communications strategy and report progress to leadership.
  • Maintain and grow USP’s network of champions — working with colleagues to identify practitioners, researchers, and advocates whose voices amplify USP’s priorities — tracking engagements and identifying opportunities to deploy them strategically across media channels and public venues.
  • Own the USP grantee communications inbox, monitor for potential reputational risks, and take action or escalate as appropriate in coordination with team leadership and the central Communications division.
  • Own the USP daily clips process, including curation, synthesis, and distribution of relevant media coverage to USP leadership and colleagues, applying a clear and influential communication lens to make the information actionable.

Requirements

  • An advanced degree or equivalent proven experience.
  • Significant experience in public relations, earned media, or strategic communications, with a track record of successfully placing stories and leading media relationships across a range of publication types, including trade outlets, political media, and premier national outlets.
  • Significant experience developing and leading executive-level communications, including preparing public remarks, briefing materials, and staffing principals for media interviews and public appearances.
  • Extensive knowledge of the U.S. education landscape, including salient policy issues, influential media storylines, and key audiences such as district and state leaders, higher education institutional leaders, and federal policymakers.
  • Significant experience designing and implementing earned media strategies for complex organizations, including running proactive pitches, reactive media inquiries, and reputational risk communications.
  • Experience leading communications agencies and vendors, including contract management and oversight of deliverables.
  • Deep knowledge of media analysis methods and tools, including establishing benchmarks, tracking coverage trends, and translating insights into actionable communications strategy.
  • Experience working in a matrixed environment and coordinating cross-functionally with internal and external partners to align on messaging, strategy, and priorities.
  • Must have unrestricted work authorization in the country where this position is located. The Foundation does not provide immigration-related sponsorship for this role. This includes direct company sponsorship and any work authorization requiring a written submission or other immigration support from the company (eg: H-1B, O-1, L-1, E, OPT, STEM-OPT, CPT, TN, J-1, etc.).
  • As part of our standard hiring process for new employees, employment will be contingent upon successful completion of a background check.

Benefits

  • We provide an exceptional benefits package to employees and their families which include comprehensive medical, dental, and vision coverage with no premiums, generous paid time off, paid family leave, foundation-paid retirement contribution, regional holidays, and opportunities to engage in several employee communities.
Gates Foundation logo

Gates Foundation

4.0 Glassdoor

Guided by the belief that every life has equal value, the Gates Foundation works to help all people lead healthy, productive lives. In developing countries, we work with partners to create impactful solutions so that people can take charge of their futures and achieve their full potential. In the United States, we aim to ensure that everyone—especially those with the fewest resources—has access to the opportunities needed to succeed in school and life. Based in Seattle, Washington, the foundation is led by CEO Mark Suzman, under the direction of Bill Gates and our governing board.

Founded in 2000
Seattle, Washington, USA
4.2K employees (143 in marketing)
81% recommend to a friend
95% CEO approval

Traffic Signals

Monthly Visitors
417.5K
Monthly Google Ads Budget
$36.4K
Traffic Source Mix
Search
52.1%
Direct
37.3%
Referral
6.4%
Social
3.4%
Paid
0.6%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
143 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

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