Senior Product Marketing Manager at CyberArk | Boston, MA

CyberArk

Senior Product Marketing Manager

Boston, MA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 5 months ago

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Job Summary

This role focuses on product positioning, market research, GTM enablement, and cross-functional collaboration to drive product success at CyberArk. It requires 7+ years in security, marketing, or product-related fields and strong communication, with experience translating technical features into customer value. The candidate will work with solutions marketing and brand teams on demand generation and thought leadership, and may come from developer experience transitioning to product marketing.

Job Description

Responsibilities

Create impactful and differentiated product positioning and messaging
Conduct qualitative and quantitative research to deliver market insights
Lead go-to-market efforts for product launches and develop marketing / sales enablement material for new product initiatives
Produce impactful sales enablement resources for sellers, sales engineers and partners
Collaborate closely with solutions marketing and brand experience teams on demand generation, content marketing and thought leadership initiatives
Serve as subject matter expert, developing and presenting collateral for Venafi customer events, webinars and industry events
Work cross-functionally to inform product strategy

Requirements

7+ years of professional experience in security, marketing, sales engineering, sales enablement and/or product management (open to candidates with developer experience who are interested in making the transition to product marketing)
Ability to communicate effectively verbally and in writing
Ability to articulate / align technical features to customer needs
Experience with market research is a significant plus
Ability to work in a dynamic environment and solve problems with a positive attitude

CyberArk

4.1 Glassdoor

CyberArk is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads, and the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. For over 25 years, CyberArk has led the market in securing enterprises against cyber attacks that take cover behind insider privileges and attack critical enterprise assets. Today, only CyberArk delivers a new category of targeted security solutions that help leaders stop reacting to cyber threats and get ahead of them, preventing attack escalation before irreparable business harm is done. At a time when auditors and regulators recognize that privileged accounts are the fast track for cyber attacks and demand stronger protection, CyberArk’s security solutions master high-stakes compliance and audit requirements while arming businesses to protect what matters most.

Founded in 1999

Newton Centre, Massachusetts, USA

4.7K employees (120 in marketing)

www.cyberark.com

79% recommend to a friend

89% CEO approval