Senior Performance Creative Strategist

USA (Hybrid)

Salary Not AvailableSenior LevelContract

Posted 3 months ago

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Job Summary

Drive direct-to-consumer ad creative and testing for a fast-paced studio, owning video/script development and performance-driven optimization.

  • Own concepting, scripting, and production for DTC video ads and static creatives.
  • Proficiency with Facebook Ads Manager, Facebook Ads Library, TikTok Ads Library, and creative research tools (Atria, MagicBrief, Foreplay)
  • Seattle-based with ability to work on-site 2-4 days per week

Job Description

Drive direct-to-consumer ad creative and testing for a fast-paced studio, owning video/script development and performance-driven optimization.

  • Own concepting, scripting, and production for DTC video ads and static creatives.
  • Analyze performance data and develop innovative ideas for optimization and iterations that improve campaign performance.
  • Ideate and write conversion-driven scripts for new ads.

Responsibilities continue: Ensure deliverables are met and content is delivered on schedule; meet with clients to strategically identify and implement strategies that maximize ad spend and achieve KPIs; analyze consumer target mindsets, attitudes, and behaviors to inform compelling creative development; review video assets and provide feedback using collaboration tools to ensure creative standards meet client expectations, brand guidelines, and deadlines; complete and transfer deliverables to assigned clients and stakeholders.

  • Direct-to-consumer (DTC) marketing experience
  • Experience analyzing performance data to come up with new ad ideas or iterations
  • Experience writing converting video scripts and static ads
  • Proficiency with Facebook Ads Manager, Facebook Ads Library, TikTok Ads Library, and creative research tools (Atria, MagicBrief, Foreplay)
  • Elite organizational skills with project management tools (Notion, Coda, Asana) and content review platforms (Frame, Air)
  • AI-forward mindset with experience using ChatGPT, Claude, Perplexity, and other emerging tools
  • Growth mindset with strong problem-solving abilities
  • Seattle-based with ability to work on-site 2-4 days per week
  • Excellent communication skills
  • Positive attitude and self-starter mentality

Preferred

    Benefits

    • Opportunity to build your portfolio working with renowned brands
    • Flexible work environment
    • Paid holidays
    • Dynamic and supportive team environment
    • Comprehensive benefits package
    • Competitive compensation and growth opportunities
    Goodo Studios logo

    Goodo Studios

    Helping 7-8 figure brands with hassle-free creative that converts!

    Founded in 2020
    Seattle, Washington, USA
    16 employees (12 in marketing)

    Traffic Signals

    Monthly Visitors
    4.7K
    Traffic Source Mix
    Search
    31.7%
    Direct
    48.3%
    Referral
    8.6%
    Social
    9.7%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~16

    Marketing Team

    Marketing Team Size
    10 (63% of company)
    Marketing Roles Posted (Last 30 Days)
    1