Senior Paid Media Buyer

Phoenix, AZ (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own paid media end to end with a tight focus on search discipline, landing-page CRO, and a full-funnel, multi-market strategy driving efficiency over volume.

  • Growth/Performance: Own Google Ads plus Meta and Microsoft Ads as an integrated mix, balancing intent and spend
  • Conversion engine: Treat landing pages as core to the buy, optimizing message-match, speed, and CRO
  • Attribution & governance: Maintain compliant, multi-market attribution with offline conversion signals

Job Description

  • Own Google Ads strategy and execution end to end; manage Meta and Microsoft Ads as part of an integrated multi-channel mix
  • Hold exact-match discipline on search and structure accounts to protect intent and kill broad-match waste
  • Treat landing pages as part of the buy, not an afterthought. You’ll drive the message-match, conversion-rate, and page-speed improvements in partnership with creative and dev
  • Run high-intent and conquest campaigns the right way: purpose-built landing intent, no bait-and-switch
  • Manage the full funnel from top-of-funnel demand, mid-funnel nurture support, and bottom-funnel conversion toward efficiency targets (ad spend as a percentage of revenue), not click or lead volume
  • Stay ahead of the game on compliance and platform changes and opportunities and adjust our setup before it becomes a liability
  • Work inside our offline-conversion stack (GCLID, Enhanced Conversions, patient-showed signals) to feed the platforms real outcomes
  • Partner with analytics and ops to keep attribution honest across every market
Shared Practices Group LLC logo

Shared Practices Group LLC

At Shared Practices Group, we are a rapidly growing DSO built by dentists, for dentists, with a mission to democratize Full-Arch dentistry. We provide our doctors with unparalleled opportunities to thrive as true partners in their practices, combining clinical autonomy with the robust practice management support that only Shared Practices can offer.Our doctors are passionate about delivering transformative care to appreciative patients, without sacrificing treatment quality to meet insurance demands or PPO fee structures. They value our unique equity program, which offers an opportunity to actively participate in the fast-paced growth of a specialized practice.With our proven model, we help practices grow quickly, making high-quality, affordable comprehensive care accessible to patients from all walks of life. Today, we proudly operate 38 locations, with plans to expand significantly in the coming years.

Founded in 2022
Scottsdale, Arizona, USA
75 employees

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
40.5%
Direct
37.3%
Referral
5.5%
Social
15.3%
Paid
1.3%

Headcount Trend

Current headcount: ~75