Responsibilities

• Maintain positive, professional relationships across agency departments and key day-to-day clients.
• Report on campaign metrics routinely and recommend optimizing the media mix, tactics, and targeting.
• Produce, analyze, and present campaign wrap-up reports.
• Develop and present optimization strategies.
• Work closely with the paid media team to craft custom media plans.
• Develop and maintain media workflows and timelines for all projects.
• Manage vendor relationships and stay informed on the latest media innovations.
• Provide strategic direction and guidance in all RFPs and negotiations to ensure recommended tactics, partners, and programs deliver against stated goals.
• Oversee client billings and vendor invoices.
• Ongoing management of client budgets and flowcharts.

Requirements

• Agency experience working in highly collaborative, integrated teams.
• Minimum 3-5 years of managing paid media across both offline (OOH, print, TV & Radio) and digital media channels, focusing on performance.
• Direct experience translating media performance into actionable insights.
• Skilled at presenting recommendations, leveraging audience insights, reporting and optimization recommendations directly to clients.
• Digital media experience including Display, Programmatic, Paid Social, Paid Search, Digital Video, Digital, and Audio
• Experience working directly in a DSP (Basis preferred)
• Skilled in the use of media planning systems (i.e., Strata) and third-party ad servers (DCM)
• Strong aptitude in math
• Experienced in building and analyzing MRI/Simmons data.
• Advanced Microsoft Office skills with exceptional Excel skills (i.e., a strong command of pivot tables and creating compelling presentations in PowerPoint)

Benefits

• Medical, Dental, Vision, Aflac, 401K, Generous PTO - Potential growth opportunities