Senior Marketing Manager: Emerging Companies at Liaison Creative + Marketing | USA

Liaison Creative + Marketing

Senior Marketing Manager: Emerging Companies

USA (Remote)

Salary Not AvailableSenior Level7+ years exp

Posted 4 months ago

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Job Summary

Drive enterprise marketing transformation as a Marketing Architect, designing end-to-end operating frameworks for a matrixed organization and validating event-based strategy.

Own end-to-end marketing operations and system architecture for a matrixed enterprise.
Must-have: 7+ years in a global enterprise marketing role.
Standout: Transformation of fragmented processes into scalable programs.

Job Description

Responsibilities

Strategic audit and overhaul: Conduct a comprehensive evaluation of 180+ annual events to validate ROI or recommend a complete strategic pivot toward broader market opportunities.
Process architecture: Design and implement end-to-end operational frameworks including intake systems, review cycles, and pipeline management.
Portfolio optimization: Determine the optimal marketing mix and resource allocation to ensure high-impact delivery for a specialized practice.
Change management: Navigate a major organizational re-org while building flexible systems that can evolve as broader corporate guidelines are finalized.
Strategic advisory: Act as a consultant to leadership by providing data-backed recommendations on market positioning and communication strategies.
System integration: Bridge the gap between business needs and standard enterprise marketing processes to ensure all new systems are scalable.
As a marketing architect, build the operational frameworks and systems required to support a nontraditional sales model within a matrixed enterprise environment.
Audit event-based marketing strategy to validate its effectiveness and recommend a broader strategy to support a leader in B2B consulting services.

Requirements

7+ years of experience in a large enterprise level global marketing department developing global marketing and event strategies
Thrive in ambiguity: You are energized by chaos and can build structured systems even when the surrounding organizational guidelines are still shifting.
Consultative mindset: You have a proven track record of moving beyond doing to advising and can identify when a traditional strategy is no longer effective.
B2B professional services expertise: You understand the nuances of marketing high-value consulting or financial services where the sales cycle is complex.
Entrepreneurial agility: Experience in startup or emerging company environments is highly valued because you understand how to reach audiences outside of traditional corporate norms.
Proven transformation experience: You can point to specific instances where you took a fragmented, tactical process and transformed it into a streamlined operation.
Location: remote in AZ, CA, CO, CT, FL, GA, LA, MA, MD, MI, MN, NC, NV, TN, TX, UT, VA, and WI.

Preferred

Generative AI tools
Salesforce Marketing Cloud or similar CRM tools
Microsoft Office Suite

Benefits

Full employee benefits package includes 100% Liaison-paid medical and dental insurance
Paid vacation/sick and holiday leave
401k program with company matching
Liaison-paid Short- and long-term disability insurance
Paid group term life insurance
Optional supplemental insurance and life coverage
Optional Pet Insurance
Bright Wellness Program
Those enrolled in our medical plan get free access to an Employee Assistance Program.

Liaison Creative + Marketing

We aren’t a traditional marketing agency, but we’ve partnered with some to execute their marketing strategies and bring their ideas to life on behalf of our enterprise-marketing clients. And we’re not a temp staffing company either, though we’re sometimes confused for one.We’re a hybrid – a new kind of creative marketing firm whose employees and contractors often work onsite at our clients’ offices. Or maybe they work remotely. Or maybe a mix of both. It’s different for every client we serve.If you are looking for an agency that can adapt to meet your special needs, you’ve found the right shop. Whether it’s a full-service creative team working onsite at your offices or one-off marcom project support, Liaison can help.At our core, Liaison is about solving problems. Whether it’s the immediate problem of a rapidly approaching deadline or the larger challenge of how to produce marcom collateral quickly and cost-effectively, we want to help. We bring a specialized set of tools – our unique service offerings and desire to serve – to every job.

Founded in 1991

Austin, Texas, USA

119 employees (55 in marketing)

www.liaisoncreative.com