SENIOR MARKETING MANAGER - Babson College - Babson Park, MA at Chartwells Higher Education Dining Services | Massachusetts, USA | $90K/yr – $92K/yr

Chartwells Higher Education Dining Services

SENIOR MARKETING MANAGER - Babson College - Babson Park, MA

Massachusetts, USA (On-site)

$90K/yr – $92K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive campus dining marketing as a Sr. Marketing Manager, owning the annual plan, digital strategy, and stakeholder communications.

Own the annual marketing plan and budget to meet sales goals across dining programs.
Must-have: 3+ years of proven, hands-on marketing experience.
Standout: Directly shapes campus dining brand with student and alumni engagement.

Job Description

Responsibilities

Lead the annual marketing plan and budget to meet sales goals across meal plans, retail dining, residential dining, catering, concessions, and summer programs.
Execute promotions and campaigns that resonate with students and the campus community.
Manage all client and campus communications—daily, weekly, and monthly.
Partner and integrate student and alumni businesses into the overall marketing strategy.
Own the digital strategy for dining, including social media, digital engagement, and online brand presence.
Implement and measure consumer feedback programs to ensure continuous improvement.
Maintain exceptional merchandising standards across all dining locations.
Present marketing strategies, results, and campaigns to campus partners and student groups.
Collaborate with departments across campus to support events and introduce new initiatives.
Manage and support Student Success interns and marketing coordinators.

Requirements

Bachelor’s degree in Marketing, Hospitality, Culinary, Hotel Management—or equivalent experience.
3+ years of proven, hands-on marketing experience.
Ability to collaborate effectively with operations, culinary, retail, merchandising, and client relations teams.
Excellent organizational, time management, and communication skills.
Confidence presenting to large groups and diverse audiences.
Experience developing impactful social media content and digital strategies.
Graphic design skills (Adobe Creative Suite) are a plus.
Proficiency in Microsoft Office Suite (PowerPoint, Word, Excel).

Preferred

Graphic design skills (Adobe Creative Suite) are a plus.
B2B experience is a plus.
Experience developing impactful social media content and digital strategies.
Strong B2C marketing expertise; B2B experience is a plus.
Proficiency in Microsoft Office Suite (PowerPoint, Word, Excel).

Benefits

Medical
Dental
Vision
Life Insurance/ AD
Disability Insurance
Retirement Plan
Paid Time Off
Holiday Time Off (varies by site/state)
Associate Shopping Program
Health and Wellness Programs

Chartwells Higher Education Dining Services

3.4 Glassdoor

As the recognized leader in the higher education contract foodservice market, and an operating sector of Compass Group North America, Chartwells Higher Education Dining Services partners with over 320 colleges and universities of all sizes across the United States. Chartwells is proud to help its partners by managing foodservice operations more efficiently and profitably while growing sustainably to help colleges and universities retain and recruit students. We're chefs, interaction facilitators and food enthusiasts with a knack for drawing people together. Through our cuisine, community, talent, global resources and flexibility, we have the power to nourish and inspire. Our dining programs bring students together and serve as centers of academic life on the campuses we serve. Chartwells is committed to ensuring that clients and guests receive the highest quality, nutritious cuisine and service they deserve. From global cuisine prepared fresh in dynamic, resident dining venues to favorite retail restaurant brands, event catering, concessions, vending and food trucks, Chartwells ensures that each hungry guest dining on campus is satisfied.

Founded in 1997

Charlotte, North Carolina, USA

5.8K employees (429 in marketing)

www.linkedin.com/company/chartwells-higher-education-division-

55% recommend to a friend

83% CEO approval