Senior Marketing Analyst, Direct Mail (Hybrid)

Chicago, IL (Hybrid)

$56K/yr – $83K/yrSenior Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive direct mail programs for small business acquisition with cross-functional data and reporting ownership.

  • Own day-to-day management of acquisition and portfolio direct mail programs and related performance reporting
  • Must-have: 2+ years in marketing/operations with strong data analysis and Excel
  • Standout: Cross-functional collaboration with BI/DS and external vendors

Job Description

Responsibilities

  • Manage day-to-day execution of Small Business acquisition and portfolio direct mail programs, including data flows, performance reporting, campaign scheduling, and cost tracking.
  • Implement and monitor creative/targeting testing strategies, reporting performance to key stakeholders.
  • Track and optimize campaign performance, recommending growth strategies and identifying data trends to inform decisions.
  • Collaborate with external suppliers, including data and print vendors.
  • Work cross-functionally with departments like BI/DS and marketing analytics to develop and maintain reporting and drive the overall success of programs.

Requirements

  • 2+ years of experience in Marketing or Business roles (e.g., Strategy, Planning, Operations).
  • Self-starter and problem solver with critical thinking skills to improve processes and campaign performance.
  • Demonstrates exceptional attention to detail, ensuring accuracy and consistency across all campaigns.
  • Strong analytical skills with experience in data analysis to identify trends and make recommendations; proficiency in Excel and visualization tools Microstrategy or Tableau is preferred.
  • Excellent project management skills with the ability to create, follow, and communicate timelines effectively.
  • Proven ability to communicate, collaborate, and influence across multiple functional teams (e.g., Strategy & Operations, Analytics, Creative Teams, Vendor Partners).
  • Strong presentation skills with a track record of presenting complex ideas and data driven findings to key stakeholders
  • Creative thinker capable of generating innovative solutions to customer challenges.

Preferred

  • Experience with SQL.
  • Knowledge of credit bureaus or CRA.
  • Background in financial services.
  • Experience in direct marketing.

Benefits

  • Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
  • Health, dental, and vision insurance including mental health benefits
  • 401(k) matching plus a roth option (U.S. Based employees only)
  • PTO & paid holidays off
  • Sabbatical program (for eligible roles)
  • Summer hours (for eligible roles)
  • Paid parental leave
  • DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
  • Employee recognition and rewards program
  • Charitable matching and a paid volunteer day…Plus so much more!

Enova International

3.7 Glassdoor

Enova International (NYSE: ENVA) is a leading online financial services company that serves small businesses and consumers who are underserved by traditional banks. For over 20 years, Enova has provided over $65 billion in loans and financing to more than 13 million customers by offering a suite of market-leading products powered by the company's world-class analytics, machine learning algorithms and proprietary technology. You can learn more about the company and its portfolio of businesses at www.enova.com.

Founded in 2004
Chicago, Illinois, USA
1.5K employees (54 in marketing)
69% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
46.4K
Traffic Source Mix
Search
37.7%
Direct
55.1%
Referral
5.8%
Social
0.9%
Paid
0.3%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
43 (3% of company)
Median Career Experience
14 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$900M
Last Raise
$500M
Post IPO Debt, 1 years ago

Funding History

  • Aug 2024
    Post IPO Debt • $500M
  • Dec 2023
    Post IPO Debt • $400M