Senior Manager, Product Marketing, Data Experience

New York City, NY (Hybrid)

$115K/yr – $153K/yrSenior Level8+ years expFull time

Posted 4 weeks ago

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Job Summary

Data Experience GTM and messaging ownership; cross functional craft of value propositions; and proof points to separate on competition.

  • Growth/Workstreams: Shape GTM planning, positioning, and sales enablement with a data-driven lens.
  • Content & Thought Leadership: Create educational assets and conference abstracts to broaden awareness.
  • Evidence & Competitive Intelligence: Secure testimonials and weave market intelligence into field readiness.

Job Description

Responsibilities

  • Support the development and execution of Data Experience go-to-market planning including positioning, messaging, sales enablement materials, internal and external communications, promotional activities, and evidence of value.
  • Collaborate with product, professional services, sales, and marketing teams to develop value propositions and key messages based on solutions knowledge, customer needs, and competitive differentiation.
  • Collaborate with marketing to deliver a strong value prop and messaging that differentiates Medidata from the competition.
  • Partner with sales and professional services to secure testimonials and proof points.
  • Incorporate competitive and market intelligence into analysis to arm the field against competition and highlight market strength.
  • Conceive and create thought leadership and educational content to broaden awareness of the Data Experience, including abstracts for industry conference speaking engagements.
  • Leverage approved AI tools to improve the efficiency and quality of sales and marketing materials and ideate ways to use AI to support other teams.

Requirements

  • Education: Bachelor's degree in Life Sciences or Data Sciences, or equivalent experience.
  • Minimum of 8 years of related experience, ideally with healthcare and life sciences knowledge.
  • Creative and analytical skills with the ability to articulate complex concepts clearly.
  • Strong go-to-market development, presentation, collaboration, and communication skills and the ability to build cross-functional relationships.
  • Strong writing and editorial skills with proven content creation experience.
  • Ability to partner cross-functionally to enable market readiness and adoption of products.
  • Experience in designing and executing marketing and communications programs.
  • Self-motivated and able to work autonomously in a professional manner.

Preferred

  • Experience supporting a fast-growing organization within the clinical trials space, with a focus on the future of AI in life sciences.
  • Self-motivating, able to assume responsibility and work autonomously in a professional manner.

Benefits

  • Medical, dental, life and disability insurance
  • 401(k) matching
  • Family leave
  • Flexible paid time off
  • 10 paid holidays per year
Medidata Solutions logo

Medidata Solutions

3.8 Glassdoor

Medidata is powering smarter treatments and healthier people through digital solutions to support clinical trials. Celebrating 25 years of ground-breaking technological innovation across more than 36,000 trials and 11 million patients, Medidata offers industry-leading expertise, analytics-powered insights, and one of the largest clinical trial data sets in the industry. More than 1 million registered users across approximately 2,300 customers trust Medidata’s seamless, end-to-end platform to improve patient experiences, accelerate clinical breakthroughs, and bring therapies to market faster. A Dassault Systèmes brand (Euronext Paris: FR0014003TT8, DSY.PA), Medidata is headquartered in New York City and has been recognized as a Leader by Everest Group and IDC.

Founded in 1999
USA
2.9K employees (141 in marketing)
66% recommend to a friend
51% CEO approval

Traffic Signals

Monthly Visitors
90.1K
Monthly Google Ads Budget
$30.1K
Traffic Source Mix
Search
42.4%
Direct
45.2%
Referral
8.5%
Social
2.8%
Paid
0.8%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
114 (4% of company)
Median Career Experience
15 years
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$20M
Last Raise
$20M
Post IPO Equity, 2 years ago

Funding History

  • Nov 2023
    Post IPO Equity
  • Jul 2020
    Post IPO Equity
  • Jun 2004
    Series Unknown • $20M

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