VIOLET GREY

Senior Manager, Performance Marketing

USA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive growth across paid channels and email with CAC/ROAS ownership and fast experimentation to scale.

  • Own CAC, ROAS, and revenue across paid social, paid search, and email
  • Must-have: clear data-driven experimentation and budget management
  • Standout: startup-speed collaboration with agency and cross-functional teams

Job Description

Responsibilities

  • Own growth across paid social, paid search, and email — with clear responsibility for CAC, ROAS, and revenue
  • Build, test, and scale quickly — learning fast and doubling down on what works
  • Stay flexible and constantly experiment to drive performance
  • Manage budget with leadership oversight
  • Manage and support one direct report with clear direction and fast feedback
  • Work closely with our paid media agency — keeping them accountable and operating at startup speed as a true extension of the team
  • Partner day-to-day with Integrated Marketing, Merch, and Design to improve conversion, onboarding, and retention
  • Turn data into clear insights and actionable next steps
  • Stay on top of platform changes and emerging growth trends
  • Heavily support our sister company, The Detox Market