Senior Manager, GTM + Retailer Marketing, MAC NA

New York City, NY (On-site)

$88K/yr – $144K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

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Job Summary

Retail marketing ownership across MAC channels with retailer partnerships and 360 activations from in-store to ecommerce.

  • Retail Activation & Launch Execution: drive promotions, displays, events, and retailer-exclusive launches aligned with brand goals.
  • Visual Merchandising: lead end-to-end updates across partners, tailoring to each retailer and ensuring in-store execution.
  • Budget, Planning & Insights: manage budgets and translate shopper data into actionable retail strategies.

Job Description

Retail marketing ownership across MAC channels, driving 360 activations from in-store to ecommerce with cross-functional visual merchandising, sampling programs, and retailer partnerships.

  • Retail Activation & Launch Execution: drive in-store campaigns, POS displays, events, sample programs, and retailer-exclusive launches aligned with brand and retailer goals.
  • Visual Merchandising: lead end-to-end updates across partners, tailoring to each retailer while maintaining brand identity and flawless in-store execution.
  • Budget, Planning & Insights: manage budgets, analyze marketplace trends and shopper data, and translate findings into actionable retail strategies.
Estée Lauder Companies logo

Estée Lauder Companies

3.8 Glassdoor

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of outstanding luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.To explore our current job openings, go to www.elcompanies.com

Founded in 2007
New York, New York, USA
55K employees (6,397 in marketing)
72% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
716.7K
Traffic Source Mix
Search
30.2%
Direct
50.3%
Referral
14.5%
Social
4%
Paid
0.7%

Headcount Trend

Current headcount: ~55.2K

Marketing Team

Marketing Team Size
3,910 (7% of company)
Median Career Experience
15 years
Median Tenure
6.7 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$5.2B
Last Raise
$2.5B
Post IPO Equity, 10 months ago

Funding History

  • May 2025
    Post IPO Equity
  • Jun 2024
    Post IPO Debt • $2.5B
  • Feb 2024
    Post IPO Debt • $650M

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