Senior Manager, Global Brand Management - Fenty Lips & Eyes at Kendo Brands, Inc. | San Francisco, CA | $127K/yr – $159K/yr

Kendo Brands, Inc.

Senior Manager, Global Brand Management - Fenty Lips & Eyes

San Francisco, CA (Hybrid)

$127K/yr – $159K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own global Lip & Eye brand strategy, GTM, and category leadership to maximize visibility and growth across regions.

Global GTM & Product Pipeline: Lead launch planning, asset creation, market sizing, and cross‑regional alignment to meet targets.
Category Experts & Merchant Mindset: Stay ahead of competitive trends, consumer shifts, and social media to unlock growth opportunities.

Job Description

Own global Lip & Eye brand and product strategy, GTM, and category leadership to maximize visibility and growth across regions.

Global GTM, Product Pipeline & Product Assortment: Lead launch plans, market sizing, positioning, asset creation, and global product briefs to meet retail/cost/margin targets.
Brand Management & Advocacy: Drive brand standards, cross-functional partnerships, and serve as liaison with packaging, inventory, creative, product development, visual merchandising, marketing, education, dotcom, and operations.
Category Experts & Merchant Mindset: Maintain pulse on competitive landscape, consumer trends, visual merchandising, and social platforms (e.g., TikTok) to identify growth opportunities.
Product Messaging & Content Direction: Shape messaging and content direction aligned with market analytics, DEI considerations, and emerging trends; own product briefs to guide global pipeline.
Global Product Strategy & Activation: Develop compelling product innovation and cross-region collaboration with NA and international sales to support market needs and launches.
Day-to-Day Management & Performance: Monitor in-market product performance, identify viral moments, and drive cross-functional execution to accelerate growth.

Kendo Brands, Inc.

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001

Boston, Massachusetts, USA

2.2K employees (101 in marketing)

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