Senior Manager, B2B Social Media

Louisiana, USA (On-site)

$100K/yr – $130K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive and shape Bilt's strategic B2B social program across Twitter and LinkedIn, curating a human, forward-thinking voice that resonates with property owners, operators, partners, and industry stakeholders while coordinating cross-functional content to align with company moments.

  • Grow and maintain elevated, on-brand social channels with a clear cadence and actionable content calendar.
  • Lead content production across formats (posts, threads, video, articles) and amplify executive thought leadership to expand impact.

Job Description

Responsibilities

  • Own Bilt's B2B Social Presence
  • Manage and grow Bilt's Twitter and LinkedIn channels with a focus on B2B audiences: property owners, operators, partners, and industry stakeholders
  • Develop and execute a content strategy that positions Bilt as an innovative, forward-thinking force in the rewards, real estate, and fintech space
  • Create and publish content across formats - written posts, threads, short-form video, graphics - that reflects Bilt's unique voice and POV
  • React to and comment on relevant news, industry trends, and cultural moments in a way that reinforces Bilt's narrative
  • Amplify product launches, announcements, and milestones to maximize reach and impact with B2B audiences
  • Maintain a content calendar and publishing cadence across platforms, balancing planned content with timely, reactive moments
  • Content Creation and Production:
  • Write and edit high-quality content across formats: short-form posts, long-form LinkedIn articles, video scripts, captions, and more
  • Oversee or produce short-form video content for social, including coordinating shoots, directing on-screen talent, and managing post-production for social formats

Requirements

  • 5–7 years of experience in social media, content strategy, or thought leadership, ideally at a high-growth startup, fintech, or consumer brand where you were setting the agenda, not following one
  • You are very online. Twitter and LinkedIn are tabs you never close. You understand the culture of each platform natively and know how to build an audience, not just broadcast to one
  • A news obsessive - you read widely, across tech, finance, policy, and culture, and you have sharp instincts for reactive content: when to jump in, what angle to take, and when to stay quiet
  • Deep fluency in AI and emerging technology
  • A strong, versatile writer who can shift between brand voice and executive voice without losing what makes either one compelling
  • Highly organized with the ability to juggle multiple content calendars, stakeholders, and competing deadlines without losing the thread
Bilt logo

Bilt

3.1 Glassdoor

One of the biggest paper manufacturing company in South East Asia( US 3.5 bn enterprize). Also ventured recently into Retail sector through the launch of its new brand P3(Paper Print Pens) which includes office supplies products.P3 retails stores are being opened across all locations in the country mainly in corporate hubs as well shopping malls. It also supplies these products directly on a corporate level through its B2B vertical.

Founded in 1942
IND
1.3K employees (20 in marketing)
60% recommend to a friend

Traffic Signals

Monthly Visitors
71.4K
Monthly Google Ads Budget
$125.9K
Traffic Source Mix
Search
42%
Direct
44%
Referral
7.8%
Social
5%
Paid
1.2%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
20 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Post IPO Equity, 15 years ago

Funding History

  • Jan 2011
    Post IPO Equity