Responsibilities

• Lead the development and execution of the Tech+Talent 2026 marketing strategy to achieve key business objectives.
• Utilize market research to identify trends, customer needs, and insights that shape and inform our marketing tactics.
• Design and implement innovative marketing campaigns tailored to targeted customer segments, ensuring alignment with strategic goals.
• Develop clear and compelling solution positioning and messaging that differentiates Axiom's offerings with a specific focus on Axiom’s AI capabilities.
• Collaborate with strategy, technology, and commercial teams to convert capabilities into customer-centric benefits and articulate these in marketing collateral.
• Create engaging sales enablement materials, including solution briefs, presentations, and case studies to support sales efforts.
• Drive the execution of our marketing plan for new solution launches, ensuring seamless integration across multiple digital channels.
• Coordinate with marketing communications to deploy campaigns that drive brand awareness and increase demand generation.
• Analyze marketing campaign performance and leverage data-driven insights to refine and optimize strategies continuously.
• Work closely with sales teams to capture customer insights and refine solution selling approaches.

Requirements

• 7+ years of experience in product marketing, solution marketing, or a similar role, ideally within the legal services, professional services, or technology sector.
• Strong understanding of B2B marketing dynamics and experience in implementing comprehensive marketing strategies.
• Demonstrated program and project management skills, with a track record of managing multiple campaigns and workstreams simultaneously.
• Exceptional communication and presentation skills, with the ability to convey complex ideas clearly.
• Proven success in developing and executing effective GTM strategies for tech-based solutions.
• Strategic mindset with robust analytical and problem-solving skills.
• Self-motivated and capable of working independently in a remote environment while managing multiple priorities.
• Strong messaging capabilities, ideally with experience in legal industry marketing.
• Proficient with CRM applications (such as Salesforce.com) and marketing automation systems (such as HubSpot).
• Ability to translate strategic objectives into effective, market-specific programs.

Preferred

• Experience in legal industry marketing
• Bachelor's degree in marketing, business, communications, or a related field preferred

Benefits

• benefits programs that include healthcare, life and disability coverage, 401K with company match, paid sick and personal time off, paid parental leave and more.