Senior Growth Marketing Manager

Seattle, WA (Remote)

$160K/yr – $200K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Drive PLG growth by owning signup-to-activation and PQL-driven expansion, while running cross-functional experiments that turn insight into action across the product and lifecycle stack.

  • Sign-up-to-activation flow and self-serve conversion optimization across homepage, landing pages, pricing, and sign-up.
  • Activation programs in-product and via email/community to shorten time-to-first-pod and lift activation rate.
  • Define and operationalize a PQL model with product signals, scoring, and sales handoff to fuel self-serve and enterprise motion.

Job Description

  • Sign-up and conversion. Own the path from first visit to sign-up to first paid usage. Improve conversion across the homepage, key landing pages, pricing page, and sign-up flow.
  • Activation. Partner with product and design on in-console onboarding. Build lifecycle programs across email, in-product messaging, and community that reduce time-to-first-pod and lift activation rate.
  • PQL generation. Define and refine our PQL model with sales and product. Build the in-product triggers, scoring logic, lifecycle plays, and sales handoff motion that make the model useful.
  • Growth campaigns. Concept, run, and measure cross-functional campaigns aimed at acquiring and converting developers, ML engineers, infrastructure engineers, and AI-native companies.
  • Experimentation. Maintain a structured test program with hypotheses, instrumentation, readouts, and a bias toward tests that change what we do next.
  • Analytics and reporting. Own the PLG growth dashboard. Pull from Snowflake, PostHog or comparable product analytics, CRM, GA4, and lifecycle systems. Surface insights weekly that change decisions, not just reporting.
  • 6+ years of B2B growth marketing experience, with at least 2 years owning sign-up, activation, self-serve conversion, lifecycle, or PQL metrics as a senior IC.
  • Hands-on PLG experience across sign-up, activation, conversion, expansion, and self-serve to sales handoff.
  • Direct experience defining or operating a PQL model with sales and product, including product signals, scoring, routing, and conversion measurement.
  • Strong analytical ability. You are comfortable with SQL or comparable tools and can build your own dashboard when needed.
  • Experience marketing to developers, ML engineers, infrastructure engineers, or technical buyers.
  • Fluency with a modern growth stack such as HubSpot or Marketo, Customer.io or comparable lifecycle tooling, PostHog, Amplitude, or Mixpanel, GA4, and Looker or comparable BI.
  • Strong writing and editing judgment. You can brief a copywriter, edit a landing page, and write the first version yourself when speed matters.
  • Successful completion of a background check.
  • Experience at an AI infrastructure, GPU cloud, dev tools, cloud infrastructure, open-source, or developer-first SaaS company.
  • Built or scaled a growth function from a small team into a structured program with clear KPIs and operating cadence.
  • Familiarity with AI/ML workloads, model deployment, inference, GPU compute, serverless infrastructure, or developer workflows.
  • Experience with community-led growth across Discord, Reddit, GitHub, Hacker News, technical events, or open-source communities.
  • Prior Series A through Series C startup experience.
  • Meaningful equity in a fast-growing company. Everyone on the team receives stock options.
  • Generous medical, dental, and vision plans.
  • Flexible PTO.
  • Remote-first work with an inclusive, collaborative team using Slack as the main form of internal communication.
  • $1,200 home office and equipment stipend.

Runpod

Runpod provides cost-effective GPU cloud computing services for training, deploying, and scaling AI models. With GPU Cloud, users can spin up an on-demand GPU instance in a few clicks. With Serverless, users can create autoscaling API endpoints for scaling inference on their models in production.Runpod was founded in 2022 and is headquartered in New Jersey.

Founded in 2022
San Francisco, California, USA
84 employees (6 in marketing)

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$19.1K
Traffic Source Mix
Search
37.9%
Direct
55.2%
Referral
4.3%
Social
2.1%
Paid
0.4%

Headcount Trend

Current headcount: ~84

Marketing Team

Marketing Team Size
5 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$22M
Last Raise
Seed, 2 years ago