Senior Graphic Designer, Paid Media, DTC

San Diego, CA (Remote)

$95K/yr – $110K/yrSenior Level6+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the paid media creative leadership for performance campaigns at FRONT ROW, owning design systems, team mentorship, and scalable production.

  • Primary ownership: lead creative direction for paid media campaigns across platforms.
  • Must-have: 6+ years design, paid media creative, Figma, After Effects.
  • Standout: Mentors designers, builds scalable design systems and accelerates production with AI tools.

Job Description

Responsibilities

  • Lead the creative direction for paid media campaigns across all key platforms.
  • Design high-converting static and motion assets while setting quality standards for the team.
  • Translate performance data into clear creative testing roadmaps and iteration strategies.
  • Ensure all creative is platform-native, conversion-focused, and optimized for scale.
  • Build and oversee scalable Figma systems and templates to support efficient production.
  • Directly manage and mentor a Paid Ad Graphic Designer and provide clear feedback, creative guidance, and performance-based direction.
  • Oversee workload distribution, timelines, and output quality; fostering a fast, collaborative, performance-driven team culture.
  • Lead motion design execution using Adobe After Effects for high-impact paid video ads.
  • Integrate AI tools into the creative process to increase speed, variation, and production efficiency.
  • Continuously refine workflows to improve turnaround time and creative output volume.

Requirements

  • 6+ years of professional design experience, with deep expertise in paid media creative
  • Proven experience leading creative for performance marketing campaigns
  • Prior experience managing or mentoring designers
  • Advanced proficiency in Figma (mandatory) with experience building scalable design systems
  • Strong expertise in After Effects and performance-driven motion design
  • Demonstrated ability to use AI tools to accelerate and enhance creative production
  • Strong understanding of direct-response design principles and paid media testing frameworks
  • Ability to operate both strategically and tactically in a high-output environment
  • Excellent communication skills and a collaborative leadership style

    Benefits

    • Competitive PTO
    • High-quality health, visual and dental care
    • Class Pass memberships
    • Client product discounts
    • Bike membership
    • Social events
    Front Row Group logo

    Front Row Group

    Front Row Group is a leading high-end and luxury private equity holding company, specialising in emerging markets, with an extensive network of global contacts. Founded in 2010, the holding covers corporate hospitality, concierge services, leadership management, education consulting, property management, and luxury goods consulting.

    Founded in 2010
    London, England, GBR
    2 employees (1 in marketing)

    Traffic Signals

    Monthly Visitors
    397
    Traffic Source Mix
    Search
    43.9%
    Direct
    35%
    Referral
    13.4%
    Social
    4.7%
    Paid
    1.5%

    Headcount Trend

    Current headcount: ~2

    Marketing Team

    Marketing Roles Posted (Last 30 Days)
    2