Senior Graphic Designer, Paid Media, DTC

San Diego, CA (Remote)

$95K/yr – $125K/yrSenior Level6+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead the paid media creative function, owning strategy and hands-on execution for high-volume, performance-driven campaigns.

  • Must-have: 6+ years in design with paid media creativity and Figma-driven systems.
  • Standout: Experience mentoring designers and integrating AI tools to speed production.

Job Description

Responsibilities

  • Lead the creative direction for paid media campaigns across all key platforms.
  • Design high-converting static and motion assets while setting quality standards for the team.
  • Translate performance data into clear creative testing roadmaps and iteration strategies.
  • Ensure all creative is platform-native, conversion-focused, and optimized for scale.
  • Build and oversee scalable Figma systems and templates to support efficient production.
  • Directly manage and mentor a Paid Ad Graphic Designer and provide clear feedback, creative guidance, and performance-based direction.
  • Oversee workload distribution, timelines, and output quality; fostering a fast, collaborative, performance-driven team culture.
  • Lead motion design execution using Adobe After Effects for high-impact paid video ads.
  • Integrate AI tools into the creative process to increase speed, variation, and production efficiency.
  • Continuously refine workflows to improve turnaround time and creative output volume.

Requirements

  • 6+ years of professional design experience, with deep expertise in paid media creative
  • Proven experience leading creative for performance marketing campaigns
  • Prior experience managing or mentoring designers
  • Advanced proficiency in Figma (mandatory) with experience building scalable design systems
  • Strong expertise in After Effects and performance-driven motion design
  • Demonstrated ability to use AI tools to accelerate and enhance creative production
  • Strong understanding of direct-response design principles and paid media testing frameworks
  • Ability to operate both strategically and tactically in a high-output environment
  • Excellent communication skills and a collaborative leadership style

Benefits

  • Competitive PTO
  • High-quality health, visual and dental care
  • Class Pass memberships
  • Client product discounts
  • Bike membership
  • Social events
Front Row logo

Front Row

3.8 Glassdoor

Front Row is your Connected Commerce partner, where brand, demand, and Amazon unite. We bridge brand building and business performance across every platform with Amazon as the core engine of conversion, and deliver end-to-end D2C strategy, design, and development to grow beyond marketplaces.Today’s commerce isn’t linear; it’s looped, layered, and always-on. Forty percent of Amazon branded searches start off-Amazon, 36% of sales are influenced by off-Amazon ads, and TikTok drives Amazon search more than Google. That’s why we design connected systems where every interaction fuels the next, every signal triggers a response, and growth compounds across the commerce ecosystem.At the center is Catapult, our proprietary intelligence platform integrating best-in-class data partners to connect signals from marketplace performance, demand shifts, consumer cohorts, and competitive activity. Signals become insights, insights reveal opportunities, and opportunities turn into strategies, executed in real time to keep brands ahead.Our first growth engine, Brand Equity & Demand Generation, combines the depth of a strategy and creative agency with the agility of a content studio and the reach of a full growth offering across performance marketing, creators, influencers, and more. We create ideas, assets, and activations that boost organic visibility, traffic, and sales on Amazon.Our second growth engine, Conversion & Scale on Amazon, covers every major model: 1P Management, 3P Management, and 3P Distribution in the US, UK, and EU, supported by tailored distribution strategies. From operational excellence to retail media mastery, we make Amazon a growth engine, not just a sales channel.Nothing is possible without our teams. We create pathways for growth, learning, and opportunity so our people can thrive, amplify impact, and help shape the future.Welcome to Front Row. Welcome to Connected Commerce.

Founded in 2012
New York, New York, USA
426 employees (170 in marketing)
59% recommend to a friend
55% CEO approval

Traffic Signals

Monthly Visitors
43.4K
Monthly Google Ads Budget
$40.9K
Traffic Source Mix
Search
45.3%
Direct
44%
Referral
6.3%
Social
2.9%
Paid
1.3%

Headcount Trend

Current headcount: ~426

Marketing Team

Marketing Team Size
126 (30% of company)
Median Career Experience
9 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 2 years ago

Funding History

  • Sep 2024
    Private Equity

Recent News