Senior Google Ads Specialist - Paid Ads Specialist

USA (Remote)

Salary Not AvailableSenior LevelContract

Posted 4 months ago

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Job Summary

Drive Google Ads campaigns for e-commerce with a focus on ROI and optimization.

  • Must-have: Expertise in Google Ads, PPC, and performance analysis.
  • Standout: Strong data-driven bidding and A/B testing experience for e-commerce ROI.

Job Description

Responsibilities

  • manage and optimize Google Ads campaigns
  • conduct thorough keyword research
  • analyze performance metrics to achieve advertising objectives
  • creating and testing ad creatives
  • managing budgets
  • implementing bid strategies
  • leverage data to improve campaign ROI
  • collaborate with cross-functional teams to align advertising efforts with broader marketing strategies

Requirements

  • Expertise in Google Ads, campaign management, and Pay-Per-Click (PPC) advertising
  • Proficiency in data analysis, performance metric interpretation, and ROI optimization
  • Experience with keyword research, ad copywriting, and A/B testing
  • Knowledge of digital marketing strategies, paid media, and audience segmentation
  • Familiarity with tools like Google Analytics and other analytics platforms
  • Excellent communication and collaboration skills to work effectively with cross-functional teams
  • Proven experience with e-commerce or similar industries is an advantage
  • Bachelor's degree in Marketing, Business, or a related field preferred
ElectronicsCrazy Pte Ltd logo

ElectronicsCrazy Pte Ltd

Launched in May 2018,ElectronicsCrazy is the leading online electronics marketplace in Singapore. We are committed to making a positive impact on our employees, customers, small businesses, the communities as well as the economy as a whole. We cover everything from the trendiest tech gadgets to the latest electronic devices to discounted refurbished items.We are dedicated to leveraging our extensive experience in technology and global leadership to serve our customers and enhance their shopping experience. ElectronicsCrazy serves millions of buyers and suppliers through its one-stop shopping platform.ElectronicsCrazy is an online marketplace, a website and a community for its customers. We are redefining how people find, pick and buy electronics and gadgetry of their choice. We deal in ten most popular categories including mobile phones, computers and laptops, cameras, home and kitchen appliances, home theater and refurbished items.ElectronicsCrazy makes same day deliveries across Singapore so that you can enjoy having your purchased items as soon as you want. Our same-day-delivery service also ensures that your packages are delivered to you quickly, and any urgent items reach you as soon as possible. On the other hand, our self-pickup service ensures that you can have your parcel picked up at the time and place that suits you from the nearest ElectronicsCrazy Store.We work with a delivery network of thousands of merchants across the nation in order to power our local deliveries. Our delivery partners include the leading names in the industry, including Nina Van, signpost, Qexpress – each of whom is known for their local knowledge, expertise and reliable service.We offer extensive warranties on our products that cover defects in either materials used or handiwork. Our warranty period extends for 2 years from the date of the original retail/online purchase.

Founded in 2018
Singapore, SGP
3 employees (1 in marketing)

Traffic Signals

Monthly Visitors
46K
Traffic Source Mix
Search
55.5%
Direct
33.8%
Referral
7.2%
Social
2.2%
Paid
1%

Headcount Trend

Current headcount: ~3

Marketing Team

Marketing Team Size
1 (33% of company)