Senior Go-To-Market Manager, Cloud & AI Platforms

USA (Remote)

$138K/yr – $223K/yrSenior Level3+ years expFull time

Posted 2 days ago

Job Summary

Owns development and execution of integrated marketing plans across regions and business units, ensuring budget governance, alignment with E&E strategy, and impact through scalable campaigns.

  • Plans and coordinates integrated marketing plans with regional teams and stakeholders.
  • Ensures adherence to budgets and governance across all stages.
  • Advances MarTech innovations and leverages marketing engines and programs.

Job Description

Responsibilities

  • Drives the rhythm of connection (RoC) with regional CSA/COE peers, ENT and SME&C OUs, corporate integrated marketing teams, corporate event architecture and production teams, and E&E teams to ensure alignment and adoption of E&E strategies and messaging. Maintains and reviews marketing-related spending against cascaded budget within +/- 1%. Reviews any marketing budget or spend management governance, while leveraging operational excellence tooling and AI planning solutions (e.g. Marketing Planning Tool, Budget Planning Tool). Ensures campaign delivery (including events) is consistent with marketing plan and is progressing appropriately. Executes standardized, scalable, compliant, and efficient marketing execution by leveraging global capabilities, engines, and tools via Marketing Service Central (MSC) in partnership with E&E stakeholders. Contributes to the development of strategic responses to specific market strengths, weaknesses, opportunities, threats, and/or trends. Drives coordinating all active Marketing agency partnerships, workflows and performance reviews throughout the fiscal year. Proactively seeks and identifies use cases for innovation, partnering with E&E and Corporate on MarTech developments, and ensuring impactful implementation.
  • Drives plans and strategies for integrated marketing plans aligned to targeted business outcomes and marketing engagement goals across business areas, and both leverages and documents the approved marketing plans of record in the marketing planning tool (MPT). Partners with regional and/or local teams including, but not limited to Regional Integrated Marketing Managers, Customer Solution Area (CSA) Leads, Go-To-Market (GTM) Managers, Sales, Communications, Finance, Business Operations, and Marketing centers of excellence (CoEs) to establish the appropriate marketing plan. Aligns to prioritized solution plays and leverages regionally and/or globally available programs. Ensures local marketing plan leverages Global Marketing Engines & Experiences (E&E), corporate integrated marketing teams, corporate event architecture and production strategy, execution frameworks, and marketing technology (MarTech) capabilities to drive business priorities (e.g., customer adds, lead generation) via local marketing engines (e.g., digital, social, email, events). Aligns marketing tactics to marketing objectives (e.g., acquisition, nurture, re-engagement) and relevant metrics. Collaborates with GDC E&E teams, corporate integrated marketing teams, corporate event architecture and production teams, regional peers and area stakeholders to CSA and Enterprise (ENT) and Small and Medium Enterprises and Corporate (SME&C) operating units (OUs) to align Marketing plans to E&E strategy, capabilities, and engines. Gathers and shares back internal and external feedback about the quality of the plan. Proactively advocates for E&E and Corporate integrated marketing plans, ensuring stakeholders understand the value delivered globally and locally. Plans and executes in alignment with regional marketing frameworks, while empowering local adaptation. Develops and uses playbooks, and shares best practices across areas. Drives informing, optimizing, managing, and potentially planning marketing budgets, ensuring 100% compliance across all stages of budget management.
  • Measur ement and Analysis
  • Embod y our Culture and Values

Requirements

  • 5+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience.

Preferred

  • 4+ years of Enterprise Cloud Sales, Segment Leadership, SSP, Go-To-Market leadership experience with direct responsibility for driving business performance, sales execution, pipeline acceleration, and field accountability across a large enterprise sales organization.
  • 7+ years of cloud-focused sales, sales excellence, segment leadership, or GTM leadership experience in a complex, matrixed enterprise environment.
  • 3+ years of experience selling, supporting, or driving business outcomes for Microsoft Cloud or other public cloud platforms, including Azure, AWS, or Google Cloud, with working knowledge of cloud infrastructure, data, AI, application modernization, and platform services.
  • Proficient understanding of: Enterprise cloud platforms and competitive positioning, including Microsoft, AWS, and Google Cloud.
  • Data, analytics, AI, application modernization, and infrastructure solution areas.
  • Partner ecosystems and leveraging partner capabilities to accelerate customer success and business growth.
Microsoft logo

Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

Founded in 1975
Redmond, Washington, US
237K employees (11,715 in marketing)

Salaries

Posted range

$138K/yr – $223K/yr

Taken straight from the job posting.

See all Microsoft salaries

Funding

Total Funding
$1M
Last Raise
$1M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Jan 2020
    Post IPO Equity
  • Sep 1981
    Series Unknown • $1M

Traffic Signals

Monthly Visitors
1.3B
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
33.6%
Direct
56.9%
Referral
7.3%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~225.8K

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