Senior Director - U.S. Marketing, Biosurgery

Raritan, NJ (Hybrid)

$178K/yr – $307K/yrSenior Level12+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and drive the US Biosurgery platform, overseeing revenue growth, margin, market share, portfolio performance, and demand generation while coordinating cross-functional teams and new product launches.

  • Lead platform strategy and multi-year growth plan
  • Build modern marketing capabilities and digital engagement

Job Description

Responsibilities

  • Lead the U.S. Biosurgery platform with full accountability for revenue growth, gross margin, market share, portfolio performance, pricing, demand generation, and return on marketing investment.
  • Define and implement the multi-year platform strategy to profitably outgrow the market, strengthen Biosurgery’s leadership position, expand market adoption in strategic specialties, and shape the future standard of care in bleeding management.
  • Build and deliver on modern connected marketing capabilities, including digital engagement, inside sales integration, customer journey design, targeted media, and funnel performance tracking.
  • Lead platform-level thought leadership and market-shaping initiatives, including multidisciplinary surgeon forums, bleeding management summits, Delphi consensus work, advisory boards, faculty programs, and society engagement.
  • Team with Professional Education, Medical Affairs, Clinical, HEMA, Regulatory, Legal, Global Strategic Marketing, R&D, Supply Chain, Finance, Sales Planning, Field Sales, Key Account Management, and Commercial Operations to align strategy and execution.
  • Provide commercial leadership for new product introductions and lifecycle management, including launch planning, customer targeting, positioning, pricing, supply readiness, and field activation.
  • Partner with internal and external customers to support compelling clinical and economic value propositions.
  • Monitor market trends, competitive dynamics, customer behavior, and performance analytics to identify risks, opportunities, and corrective actions.
  • Manage marketing investment with rigor, ensuring budget allocation is aligned to strategic priorities, measurable growth drivers, and return on investment.
  • Lead, coach, and develop a high-performing marketing team, building critical marketing capabilities, succession depth, inclusive leadership, and a culture of belonging, accountability, and high performance.

Requirements

  • Bachelor’s degree required.
  • Minimum of 12 years of relevant business experience required.
  • Significant marketing leadership experience in medical devices, healthcare, or a related commercial environment required.
  • Minimum of 5 years of people leadership experience required.
  • Demonstrated ability to lead a complex portfolio or business platform/team with financial accountability.
  • Proven experience developing and implementing marketing strategies that deliver revenue growth, share gain, profitability, and customer impact.
  • Strong business insights, including experience with forecasting, pricing, budget management, portfolio planning, and performance analytics.
  • Demonstrated ability to translate customer, market, and competitive insights into clear strategy and executable commercial plans.
  • Strong cross-functional leadership and influencing skills in a large organizational environment.
  • Experience partnering with Sales, Finance, Supply Chain, Professional Education, Medical Affairs, Regulatory, Legal, Global Strategic Marketing, R&D, and external customers.

Preferred

  • MBA or advanced degree preferred.
  • Prior senior marketing leadership experience strongly preferred.
  • Prior sales leadership or field commercial leadership experience preferred.
  • Medical device, surgery, biosurgery, hemostasis, wound closure, or related procedural healthcare experience preferred.
  • Experience leading new product launches, portfolio lifecycle management, omnichannel marketing, market development, and customer engagement strategies preferred.
  • Experience developing clinical and economic value propositions, KOL strategies, society engagement, and evidence-based marketing programs preferred.
  • Experience working across U.S. and global teams preferred.

Benefits

  • Vacation –120 hours per calendar year
  • Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
  • Holiday pay, including Floating Holidays –13 days per calendar year
  • Work, Personal and Family Time - up to 40 hours per calendar year
  • Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
  • Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
  • Caregiver Leave – 80 hours in a 52-week rolling period10 days
  • Volunteer Leave – 32 hours per calendar year
  • Military Spouse Time-Off – 80 hours per calendar year
  • For additional general information on Company benefits, please go to: https://www.careers.jnj.com/employee-benefits
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Johnson & Johnson Innovative Medicine

At Johnson & Johnson Innovative Medicine, we innovate with purpose, to lead where medicine is going. The experiences of patients around the world inform and inspire our science-based innovations, which continue to change and save lives. Applying rigorous science with compassion, we confidently address the most complex diseases of our time and develop the potential medicines of tomorrow. We are continuously working to develop treatments, aspiring to find cures, pioneering the path from lab to life, and championing patients every step of the way. https://bit.ly/3reuMvK

37K employees (745 in marketing)

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$312.6K
Traffic Source Mix
Search
36.1%
Direct
46.5%
Referral
15%
Social
1.3%
Paid
0.9%

Headcount Trend

Current headcount: ~37.3K

Marketing Team

Marketing Team Size
686 (2% of company)
Median Career Experience
24 years
Median Tenure
13.5 years
Marketing Roles Posted (Last 30 Days)
19

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