Senior Director, Integrated Intelligence

USA (Hybrid)

$130K/yr – $150K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive analytics and measurement programs for healthcare client campaigns, delivering cross-channel performance insights tied to ROI.

  • Own cross-channel measurement frameworks and reporting programs to track client performance.
  • Must-have: leading analytics teams and delivering measurable ROI.

Job Description

Responsibilities

  • Outstanding digital marketing experience, with expert understanding of paid media planning, buying, and performance measurement (inclusive of digital media, search, and social media), as well as site and CRM analytics
  • Expertise in developing cross-channel measurement frameworks to establish KPIs and reporting programs to measure client performance and program impact
  • Proven capability in leading programs with demonstrable measurement outcomes and business ROI.
  • Proficiency with healthcare specific datasets such as claims, specialty pharmacy, and Veeva (strongly preferred)
  • Proven experience in data management and automated reporting solutions such as Domo or Tableau
  • Strategic approach to measurement with a lens towards activation and storytelling

Requirements

  • Lead strategic vision and planning for client analytics and measurement needs, including current and future state.
  • Guide the measurement team in the day-to-day management of client work.
  • Build analytics relationships across the internal organization.
  • Develop holistic measurement strategies including the creation of measurement frameworks and reporting programs as well as ensuring the execution of ongoing reporting by a team of direct and in-direct reports meets the broader measurement strategy and client needs.
  • Manage a team, including building technical and soft skills as well as day to day administrative management duties.
  • Present findings in professional manner to internal and external audiences.
  • Lead initiatives, collaborative efforts, and brainstorming sessions with internal teams.

Nice To Have

  • Proficiency with healthcare specific datasets such as claims, specialty pharmacy, and Veeva (strongly preferred)

Benefits

  • Real Chemistry offers a comprehensive benefit program and perks, tailored to your region.
  • Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vison plans, and support in saving for the future.
  • Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning.
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Real Chemistry

3.2 Glassdoor

Real Chemistry drives the commercial success of healthcare companies by creating AI-powered, idea-driven healthcare experiences with the customer at the center. Over 2,000 experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be.

Founded in 2001
New York, New York, USA
2.5K employees (648 in marketing)
44% recommend to a friend
44% CEO approval

Traffic Signals

Monthly Visitors
53.9K
Monthly Google Ads Budget
$1.4K
Traffic Source Mix
Search
27.3%
Direct
53.5%
Referral
5.9%
Social
12.5%
Paid
0.7%

Headcount Trend

Current headcount: ~2.5K

Marketing Team

Marketing Team Size
461 (18% of company)
Median Career Experience
14 years
Median Tenure
6 years
Marketing Roles Posted (Last 30 Days)
28

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