Senior Director, Global Brand and Marketing Communications

San Francisco, CA (Hybrid)

$211K/yr – $369K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive Visa’s external communications and executive storytelling across culture, media, and partnerships to elevate the brand globally.

  • Must-have: 12+ years in communications or 10+ with an advanced degree; global, matrixed leadership
  • Standout: Deep consumer, culture, and sponsorship storytelling with strong media relationships
  • Strategic, cross-functional collaboration with marketing, Sponsorships, Legal, and regional teams

Job Description

Responsibilities

  • Lead Visa’s external communications strategy, ensuring the brand shows up credibly, creatively, and consistently in moments that matter
  • Translate Visa’s business priorities into culturally relevant narratives that elevate the brand and resonate across entertainment, sports, lifestyle, and technology audiences
  • Serve as a senior counselor to brand and marketing leadership to shape narratives around major activations and partnerships
  • Identify whitespace opportunities where Visa can authentically participate through earned storytelling, talent partnerships, and creator-led narratives
  • Build and maintain deep relationships with top tier consumer, lifestyle, entertainment, and technology media, as well as cultural influencers and tastemakers
  • Develop proactive media strategies that elevate Visa’s brand relevance beyond traditional business and trade press
  • Guide executive visibility and spokesperson strategy for culturally driven moments and campaigns
  • Act as the external communications partner to Visa’s CMO, ensuring alignment across brand, business, and technology narratives
  • Partner closely with the Vice President of Global Brand Communications & Newsroom to ensure holistic storytelling and cohesion across newsroom content, social strategy, and cultural storytelling
  • Collaborate across Global Communications, Marketing, Sponsorships, Legal, and Regional teams to deliver integrated, globally consistent communications

Requirements

  • 12 or more years of work experience with a Bachelor’s Degree
  • or at least 10 years of work experience with an Advanced degree (e.g. Masters/MBA /JD/MD)
  • or a minimum of 5 years of work experience with a PhD

Preferred

  • 15 or more years of experience with a Bachelor’s Degree or 12 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, or MD), PhD with 9+ years of experience
  • 12+ years of experience in communications, public relations, or brand marketing, with significant experience in consumer, culture, and sponsorship-driven storytelling
  • Bachelor’s Degree, or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhD
  • Proven track record working with global brands, high-profile sponsorships, and culturally relevant platforms
  • Deep understanding of consumer media, pop culture trends, influencer ecosystems, and earned storytelling
  • Experience operating at a senior level within a highly matrixed, global organization
  • Strong executive presence with the ability to counsel senior leaders and operate as a trusted partner
  • Exceptional written and verbal communication skills, with sharp editorial instincts
  • High-level of professional integrity and confidentiality
  • Creative, positive, collaborative, and high-energy individual with an ability to execute
  • Comfortable taking ownership and driving the team forward on a daily basis
  • Established media experience and contacts
  • Mix of agency and in-house experience strongly preferred

Benefits

  • Medical, Dental, Vision
  • 401(k)
  • FSA/HSA
  • Life Insurance
  • Paid Time Off
  • Wellness Program
Visa logo

Visa

Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our purpose is to uplift everyone, everywhere by being the best way to pay and be paid. Learn more at Visa.com.

Founded in 2011
Foster City, California, USA
29K employees (1,634 in marketing)

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$113.1K
Traffic Source Mix
Search
41.8%
Direct
47.1%
Referral
8.8%
Social
1.2%
Paid
1%

Headcount Trend

Current headcount: ~29.4K

Marketing Team

Marketing Team Size
1,328 (5% of company)
Median Career Experience
19 years
Median Tenure
6.4 years
Marketing Roles Posted (Last 30 Days)
16

Funding

Last Raise
Post IPO Equity, 10 years ago

Funding History

  • Sep 2016
    Post IPO Equity

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