Own Omni's global PR and communications strategy, crisis leadership, and executive positioning for a hospitality brand with regional and corporate scope.

• Develop and execute high-impact and innovative strategies that increase revenue and broaden visibility for the Omni brand across traditional and new media
• Serve as a trusted media liaison and advisor to Owners, C-Suite and senior executives; serve as a company spokesperson
• Lead and mitigate crisis communications and reputation management
• Amplify experiential activations with tastemaker and influencer collaborations
• Position Omni’s senior executives as thought leaders within the industry; prepare talking points, briefing books and all materials needed for speaking engagements and media interviews
• Design and execute media relations strategies and messaging to ensure they support business objectives and brand initiatives
• Manage PR/communications budget
• Direct and manage small internal and external communications team
• Architect how PR/Comms is done at the corporate level and regional/local level
• Develop, plan and execute large-scale events (i.e., hotel groundbreakings and grand opening events) with cross-functional teams and internal/external partners
• Mentor and guide on-property leaders and marketing teams to understand strategic PR and communications
• Monitor, research and advise on industry practices and trends to ensure Omni is represented both at the brand and hotel level
• Oversee, direct and streamline internal communication and write internal communications for senior executives across a variety of mediums
• Write and edit external communications pieces for executives and media
• Advise on social media strategies, as needed
• Partner development and relationship management experience an asset

Requirements

• College degree in communications, public relations or related fields
• Superb public speaker with impeccable written and verbal communication skills
• Exceptional people and leadership skills and strong emotional IQ
• Experience managing external PR agencies
• 8 years of travel or hospitality experience
• 5+ year directing and leading external agencies and internal teams
• At least three years’ experience in crisis management
• Program and project management experience
• Maturity and good judgement in knowing when and how to escalate issues while balancing the needs of various stakeholders, including executive leadership, human resources and legal
• Ability to multi-task and manage multiple projects, perform well under pressure and be a team player
• Ability to travel throughout US, Mexico, and Canada

Preferred

• Partner development and relationship management experience an asset