Responsibilities

• Oversee content strategy and creative services to support campaigns, events, brand initiatives, and internal needs
• Ensure message consistency and brand alignment across written, visual, and multimedia content
• Manage editorial calendars, content pipelines, and creative work intake processes
• Supervise development of marketing copy, campaign messaging, blogs, eBooks, customer stories, videos, and visual assets
• Establish scalable processes for content production, version control, reviews, and approvals
• Partner with demand generation, product marketing, customer marketing, and partner marketing teams to deliver content aligned to business goals
• Lead ideation, execution, and delivery of creative campaigns and branded experiences
• Set clear standards and governance for content voice, tone, brand visuals, and usage rights
• Use performance data to measure content effectiveness and inform future strategy
• Mentor and develop a team of content and creative professionals