Senior Director, Client Strategy (Senior Media Director)

USA (Remote)

$140K/yr – $160K/yrSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own multi-channel media planning and client leadership, translating KPIs into budgets across Social, YouTube, and Programmatic while weaving analytics and creative insights into growth narratives; mentor the team and ensure high-quality delivery to win new business.

  • Growth Strategy & Execution: translate client KPIs into multi-channel media plans and budgets across Social, YouTube, and Programmatic (Display, Video, CTV, DOOH).
  • Client Leadership & Narrative: lead client leadership and command the boardroom during weekly status calls, QBRs, and high-stakes strategy sessions.
  • Analytics-Driven Optimization: partner with Analytics and Creative to interpret results through MTA/MMM and distill insights into actionable business stories while exploring new partners and channels.

Job Description

Own multi-channel media planning and client leadership, translating KPIs into budgets across Social, YouTube, and Programmatic while weaving analytics and creative insights into growth narratives; mentor the team and ensure high-quality delivery to win new business.

  • Growth Strategy & Execution: translate client KPIs into multi-channel media plans and budgets across Social, YouTube, and Programmatic (Display, Video, CTV, DOOH).
  • Client Leadership & Narrative: lead client leadership and command the boardroom during weekly status calls, QBRs, and high-stakes strategy sessions.
  • Analytics-Driven Optimization: partner with Analytics and Creative to interpret results through MTA/MMM and distill insights into actionable business stories while exploring new partners and channels.
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Wpromote

Wpromote is a top independent marketing agency that challenges convention to accelerate growth for brands. We believe every client, including legacy enterprise brands like Whirlpool, category leaders like Spanx, and fast-growing DTCs like Vuori, can maximize the business impact of media with the right outcomes-driven partner. Our holistic total commerce approach drives transformative results for retail brands across channels and purchase points, powered by our Challenger culture, deep business intelligence, and predictive Polaris platform. To stay ahead of the rapid evolution of commerce and consumer behavior, we put data-driven testing and experimentation at the heart of our organization and delivery model so our clients can outsmart instead of outspend the competition and move fast to capitalize on opportunities in an ever-changing media ecosystem

Founded in 2001
El Segundo, CA, US
694 employees (281 in marketing)

Traffic Signals

Monthly Visitors
584.9M
Monthly Google Ads Budget
$8.1K
Traffic Source Mix
Search
17.6%
Direct
57.3%
Referral
14.1%
Social
10.3%
Paid
0.7%

Headcount Trend

Current headcount: ~684

Marketing Team

Marketing Team Size
269 (39% of company)
Median Career Experience
10 years
Median Tenure
5.5 years
Marketing Roles Posted (Last 30 Days)
11

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