Responsibilities

• Lead Strategic Development
• Conduct and synthesize market, customer, and competitive analyses to inform brand strategy
• Identify key questions, challenges, and opportunities that shape brand and business direction
• Develop clear points of view on brand positioning, category dynamics, and growth opportunities
• Translate Insight into Strategy
• Uncover and articulate customer and market insights that drive decision-making
• Develop strategic frameworks and brand positioning grounded in data and insight
• Create clear, compelling creative briefs that inspire cross-functional teams
• Drive Cross-Functional Collaboration
• Partner closely with Creative, Account, Medical Strategy, and Engagement teams to ensure strategy is effectively translated into execution
• Serve as a strategic resource and advisor across internal teams during development of communications and campaign work
• Ensure alignment between strategic intent and execution across channels and touchpoints
• Client Partnership and Business Growth
• Contribute to strategic planning and execution across client engagements
• Support and participate in client presentations, workshops, and key meetings
• Contribute to new business efforts, including pitch development and strategic storytelling
• Team Leadership and Development
• Mentor and guide junior strategists, supporting their growth and development
• Provide feedback and direction to elevate the quality of strategic thinking and outputs
• Contribute to building a strong, collaborative, and insight-driven strategy discipline

Requirements

• 6–8+ years of experience in brand strategy and planning within an advertising agency environment, with 2+ years working in a pharmaceutical, biotech, or life sciences category
• Experience developing brand positioning, strategic frameworks, and insight-driven communications
• Strong understanding of market research, competitive analysis, and customer insight development
• Proven ability to contribute to client engagements and new business initiatives
• Demonstrated ability to mentor or manage junior team members
• A strategic thinker with the ability to integrate data, insights, and creativity into clear direction
• An effective communicator, both verbally and in writing, with experience presenting to internal teams and clients
• Collaborative and team-oriented, with the ability to work across disciplines and levels
• Proactive and adaptable, with a problem-solving mindset and a willingness to take on new challenges
• Demonstrates sound judgment and a growing ability to guide strategic decision-making

Preferred

• Experience presenting to internal teams and clients
• Mentoring or managing junior team members (demonstrated)
• Pharmaceutical, biotech, or life sciences category experience (preferred)