Senior Demand Generation Manager, Lead Gen - LinkedIn Marketing Solutions

San Francisco, CA (Hybrid)

$125K/yr – $195K/yrSenior Level7+ years expFull time

Posted 2 weeks ago

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Job Summary

Own high value acquisition programs end to end with ABM and cross‑functional alignment, using AI to lift efficiency and results.

  • Growth ownership: translate revenue priorities into strategy and measurable outcomes.
  • ABM and cross‑functional: activate named accounts with coordinated, high‑touch engagement across teams.
  • Insights and optimization: synthesize engagement, lead quality, conversion, and revenue signals to drive action.

Job Description

Responsibilities

  • Own and operate higher‑value acquisition lead generation program end‑to‑end, translating business and revenue priorities into clear strategy, execution plans, and measurable outcomes.
  • Lead cross‑functional work across operations, finance, sales, and marketing teams, distilling strategy and insights into the right level of context to drive alignment and action.
  • Leverage Artificial Intelligence tools to enhance operational efficiency and drive measurable, real lift in program and campaign performance.
  • Design and incorporate ABM-centric strategies that engage buying committees within named accounts, enabling sales teams to drive coordinated, high‑touch engagement
  • Own program‑level performance and insights, synthesizing engagement, lead quality, conversion, and downstream revenue signals into clear recommendations and actions.
  • Communicate program strategy, performance, and impact through concise, executive‑ready updates that inform decisions and influence stakeholders.
  • Communicate strategy, insights, updates, and results to stakeholders and leadership.

Requirements

  • BA/BS degree in marketing, business, or a related field; or equivalent work experience.
  • 7+ years experience in growth marketing.
  • Proven ability to set and own a roadmap, driving strategy to execution.
  • ABM experience designing 1:few, 1:1, and 1:many customized approaches to activate named accounts.
  • Creative marketer with a passion for understanding the audience and designing programs that inspire action.
  • Exceptional interpersonal, communication (oral and written), and presentation skills.
  • Experience analyzing data to generate actionable insights and program improvements, driving innovation, and conducting A/B tests to enhance performance.
  • Ability to prioritize, balance multiple projects, and manage complex workstreams while consistently delivering results.
  • Experience collaborating across time zones to develop global strategies.
  • Strong ability to collaborate, build deep relationships with colleagues, and influence functional teams to achieve goals.
  • Experience working with Sales teams. Direct Sales experience or prior roles working closely with Sales leadership is a plus.

Preferred

  • Cross-functional Collaboration
  • Strong Business Acumen
  • Stakeholder Management

Benefits

  • LinkedIn is committed to fair and equitable compensation practices.
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LinkedIn

Founded in 2003, LinkedIn connects the world's professionals to make them more productive and successful. With more than 1 billion members worldwide, including executives from every Fortune 500 company, LinkedIn is the world's largest professional network. The company has a diversified business model with revenue coming from Talent Solutions, Marketing Solutions, Sales Solutions and Premium Subscriptions products. Headquartered in Silicon Valley, LinkedIn has offices across the globe..

Founded in 2016
Sunnyvale, CA, US
24K employees (3,633 in marketing)

Traffic Signals

Monthly Visitors
1.8B
Monthly Google Ads Budget
$3.2M
Traffic Source Mix
Search
29.7%
Direct
66.9%
Referral
2.8%
Social
0.2%
Paid
0.2%

Headcount Trend

Current headcount: ~23.9K

Marketing Team

Marketing Team Size
2,950 (12% of company)
Median Career Experience
17 years
Median Tenure
6.7 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$154.8M
Last Raise
$51.6M
Private Equity, 10 years ago

Funding History

  • Feb 2016
    Private Equity
  • Apr 2014
    Series Unknown
  • Dec 2009
    Secondary Market • $51.6M

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