Senior Database Marketing Analyst

Yolo County, CA (On-site)

Salary Not AvailableSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Lead data analytics for marketing decisions at Cache Creek Casino Resort.

  • Own real-time insights and dashboards on database performance and guest reinvestment.
  • Must-have: Strong SQL, Python or R with Tableau/Power BI proficiency.
  • Standout: Proven ability to quantify financial impact of marketing reinvestment decisions.

Job Description

Lead data analytics for marketing decisions at Cache Creek Casino Resort.

  • Act as a trusted business advisor to marketing leaders, ensuring data insights directly influence decision-making.
  • Present insights and recommendations with clarity, confidence, and an emphasis on measurable business impact.
  • Supplement data with stakeholder / customer feedback to provide holistic view of performance.
  • Continuously monitor performance across database marketing, VIP, entertainment, and advertising to spot emerging trends, risks, and opportunities.
  • Recommend and help implement initiatives that increase revenue, improve efficiency, or enhance guest / employee experience.
  • Deliver real-time insights and dashboards around database performance, customer reinvestment, loyalty marketing, and other key areas of marketing operations.
  • Educate stakeholders on data & analytics capabilities, enabling more effective decision-making.
  • Partner with IT to identify opportunities to improve data storage / access processes.
  • Ensure consistency in metrics and data definitions across the resort.

Requirements

  • Bachelor’s degree in Analytics, Marketing, Statistics, or a related field, with a minimum of 4 years of experience in marketing analytics, business intelligence, or customer loyalty.
  • Demonstrate the ability to communicate complex findings to non-technical audiences in a clear, persuasive manner.
  • Strong statistical modeling skills (SQL, Python, and R)
  • Proficiency in BI tools such as Tableau and Power BI.
  • Excellent skills in Microsoft Excel and PowerPoint are essential.
  • A proven track record of quantifying the financial impact of marketing and reinvestment decisions is required.
  • Cache Creek Casino Resort Tribal Gaming License.
  • Language Skills: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of an organization. Ability to communicate complex findings to non-technical audiences in a clear, persuasive manner.
  • Mathematical Skills: Ability to apply advanced mathematical concepts and techniques.
  • Reasoning Ability: Ability to solve practical problems and interpret instructions furnished in written, oral, diagram, or schedule form.

Preferred

  • Experience in and passion for gaming and hospitality is strongly preferred.

Benefits

  • Being a part of the Cache Creek team comes with amazing benefits:
  • Great Pay
  • Opportunities to Grow
  • Gas Discounts
  • Dental Insurance
  • Life Insurance
  • Paid Time Off (PTO)
  • Recognition Program
  • Free meals in our Employee Dining Room
  • Weekly Paychecks