Senior Copywriter

San Diego County, CA (Hybrid)

$100K/yr – $110K/yrSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive bold brand ideas as a copywriter collaborating with an art director to concept and execute campaigns across social, digital, and traditional media.

  • Own headlines, scripts, and copy for multiple channels while incorporating feedback from CDs and clients.
  • Must-have: 4–6 years of copywriting experience with a varied portfolio.
  • Standout: Social-first work and fluency; Spanish is a bonus.

Job Description

Responsibilities

  • Work with an art director to concept and develop big brand ideas and creative executions
  • Write headlines, scripts, and copy for social/digital and traditional media
  • Hone your work as directed, effectively incorporating feedback from CDs and clients
  • Present your ideas internally and to the client

Requirements

  • At least 4-6 years of copywriting experience
  • A portfolio that displays your writing and conceptual skills across a variety of categories
  • Social media fluency and strong examples social-first work
  • Not mandatory, but Spanish fluency is a nice-to-have

Preferred

  • Spanish fluency is a nice-to-have
    VITRO logo

    VITRO

    3.8 Glassdoor

    One of the world’s leading glass manufacturers, the largest in North America and the premier glass producer in Mexico. With subsidiaries throughout the Americas, Europe and Asia, Vitro produces, processes, distributes and markets a wide range of glass products that are part of daily life for millions of people across the globe. Throughout the Company’s history, Vitro has demonstrated a commitment to create industry-leading technologies through continuous research and development initiatives and investments. This fundamental, integrated focus on generating new products and technologies has produced a product portfolio that spans multiple industries, including cosmetics, pharmaceuticals, automotive and commercial construction. The Company also is a supplier of raw materials, machinery and equipment for industrial use.

    Founded in 1909
    Garza García, Nuevo León, MEX
    5K employees (253 in marketing)
    71% recommend to a friend
    50% CEO approval

    Traffic Signals

    Monthly Visitors
    49.3K
    Traffic Source Mix
    Search
    45.9%
    Direct
    48.8%
    Referral
    3.4%
    Social
    1%
    Paid
    0.7%

    Headcount Trend

    Current headcount: ~5K

    Marketing Team

    Marketing Team Size
    159 (3% of company)
    Median Career Experience
    23 years
    Median Tenure
    13.6 years
    Marketing Roles Posted (Last 30 Days)
    1

    Funding

    Total Funding
    $70M
    Last Raise
    $70M
    Debt Financing, 4 years ago

    Funding History

    • Apr 2022
      Debt Financing • $70M

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