Senior Copywriter

Philadelphia, PA (On-site)

$81K/yr – $117K/yrSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive health-brand copy and concept development across multi-channel campaigns with a creative agency mindset.

  • Must-have: 4–7 years of creative agency experience and pharma/health marketing exposure.
  • Standout: Experience leading large cross-channel initiatives and DTC/HCP familiarity.

Job Description

Responsibilities

  • Collaborate with creative team members to determine concept, brand and copy directions
  • Ensure copy tone and style are consistent with brand and style guidelines
  • Interact with project teams to understand business objectives and audience demographics
  • Translate concepts into effective messages
  • Contribute to brainstorming and creative brief development
  • Work on multiple projects simultaneously and juggle writing demands
  • Support more senior creative leads, and mentor and partner with those more junior
  • You leverage the components of relevance in every program that you work on, checking alignment of relevance constantly and report misalignment to your team’s lead(s)
  • You know the goals of every program that you work on and communicate those goals to the team consistently
  • You understand the needs, motivations, and aspirations relevant to your audiences

Requirements

  • Four year degree
  • 4-7 years’ experience, preferably within a creative agency space
  • Priority to candidates with DTC and HCP pharma experience
  • Strong experience on large cross-channel and/or direct marketing initiatives across mediums
  • Experience with online and offline media preferred
  • Candidate must be open to travel as needed

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parantal and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Digitas Health logo

Digitas Health

Digitas Health is connected, for good. The first global connected-health agency, we specialize in bringing health brands and humans closer—as they should be. Health is for all of us, after all. So where data informs, we add our instinct. Where intelligence empowers, we bring our empathy. And where creativity comes first, we remember it comes from all of us. Because for us, good is more than a metric. It’s a mindset. A mantra. A must. With offices in Philadelphia, New York, and Chicago, Digitas Health is a member of the world’s largest healthcare communications network, Publicis Healthcare Communications Group. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.

Founded in 1990
Philadelphia, Pennsylvania, USA
971 employees (355 in marketing)

Traffic Signals

Monthly Visitors
5.7K
Traffic Source Mix
Search
36.4%
Direct
47.6%
Referral
7.3%
Social
7.4%
Paid
1.1%

Headcount Trend

Current headcount: ~971

Marketing Team

Marketing Team Size
162 (17% of company)
Marketing Roles Posted (Last 30 Days)
6