Senior Copywriter at broadhead. | Minneapolis, MN | $65K/yr – $85K/yr

broadhead.

Senior Copywriter

Minneapolis, MN (Hybrid)

$65K/yr – $85K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Drive original, on-brand copy across multiple channels with AI-assisted ideation to land concepts quickly.

Must-have: 6+ years in agency copy across B2B/B2C with a strong portfolio.
Standout: Fluency with AI as a creative partner and ability to push back when needed.

Job Description

Responsibilities

Come up with original concepts and write the words that make them land: clear, sharp, on brand, on strategy
Work closely with art directors and other creatives, with strategists upstream, and with account and production teams downstream
Use AI tools fluently as part of your craft for ideation pressure, iteration speed, alternative angles, and voice exploration without ever outsourcing taste
Build, edit, and refine prompts the way you’d build, edit, and refine a script. Know what to ask for and what to throw out
Write across the channel mix: digital, social, print, broadcast, audio, scripts, long-form content, and whatever shows up next quarter
Present work to internal teams and clients. Take feedback like a pro and push back in a respectful way when the work is worth defending
Help your teammates get better. Set the bar by hitting it
Perform other duties as assigned to meet the changing needs of the agency

Requirements

6+ years of agency copywriting experience across multiple channels, B2B and B2C
A portfolio that shows range, voice, and a brain behind the work, not just polish
Fluency with AI as a creative partner. You’ve used it, broken it, and learned where it helps and where it makes everything sound the same
An informed point of view on where the craft is going. You don’t fear the tools. You don’t worship them either
Demonstrated command of the mechanics: grammar, structure, rhythm, cadence. The fundamentals don’t go out of style
A curious nature: pop culture, platforms, category shifts, and the way people actually talk to each other right now
Schooling in creative writing, advertising, or a portfolio that makes the schooling question irrelevant
Small ego, strong opinions held loosely, and the organizational instincts to keep work moving when the deadline tightens
Proficient user of MacOS, Microsoft365, are comfortable with new tools and have at least one major LLM in your daily workflow
Willingness to travel as required

Nice To Have

New business and pitch experience a plus

Benefits

medical, dental, vision, life, and disability insurance
Paid Time Off, paid holidays, and 401(k) matching
paid parental leave
performance-based bonuses
employee stipends
gym access
employer contributions to HSAs, FSAs, and Student Loan Debt Repayment benefits

broadhead.

broadhead is an independent marketing agency driving client outcomes with AI-integrated strategy, creative and activation. Based in Minneapolis with offices in Milwaukee and Charlotte, the agency has grown into one of the nation’s leading thought leaders in powering growth for brands transforming how we eat, move and live. With deep experience in the agriculture, food + beverage, transportation, healthcare and wellness categories, we proudly represent a diverse array of clients, including Abbott, Boehringer Ingelheim, Daimler North America, good2grow, Good Foods Group, Norfolk Southern, Purina, United Healthcare, Wilbur Ellis and Bridgestone Firestone. Driven by the belief that great talent and culture drives great results for clients, broadhead became an employee-owned agency in 2017, making each of its 150+ employees an owner in the success of the business.

Founded in 2001

Minneapolis, Minnesota, USA

406 employees (101 in marketing)

www.broadheadco.com